Event Marketing Manager (6212)

itD is a consulting and software development company seeking an Event Marketing Manager to lead the execution of event sponsorship programs. The role involves managing sponsorship commitments, coordinating with sponsors, and ensuring successful event outcomes through effective communication and operational excellence.

Responsibilities:

• Manage the end-to-end execution of sponsorship programs, ensuring all sponsorship commitments and deliverables are fulfilled accurately and on time
• Review sponsorship packages, prospectuses, and fulfillment requirements to ensure alignment with event objectives and sponsor expectations
• Serve as the primary operational point of contact for sponsors, handling high-volume communications via email, calls, webinars, and collaboration platforms
• Process sponsorship interest requests and coordinate contract generation, execution, and documentation with internal stakeholders
• Track sponsorship payments, distribute payment links, manage follow-up communications, and provide status reporting to stakeholders
• Coordinate exhibitor and sponsor onboarding activities, including resource portal setup, communications, and readiness initiatives
• Partner with event teams, vendors, and cross-functional stakeholders to execute sponsorship deliverables and onsite event requirements
• Monitor sponsorship fulfillment progress, maintain accurate records, and provide regular reporting and updates to leadership and event teams
• Collaborate with vendors to develop sponsor-related materials and ensure branding and fulfillment requirements are met
• Assist with post-event reporting, sponsor feedback collection, and continuous process improvement initiatives
• Ensure compliance with established corporate policies, contracting procedures, and vendor management guidelines
• Attend regular internal practice community meetings
• Collaborate with your itD practice team on industry thought leadership
• Complete client case studies and learning material (blogs, media material)
• Build out material to contribute to the Digital Transformation practice
• Attend internal itD networking events (in person and virtual)
• Work with leadership on career fast-track opportunities

Requirements:

• Proven experience in event marketing with a focus on sponsorship management and execution
• Strong organizational and project management skills with the ability to manage multiple sponsorships and events simultaneously
• Advanced proficiency in Microsoft Excel and PowerPoint
• Excellent written and verbal communication skills with experience supporting sponsors and stakeholders in a professional environment
• Strong attention to detail with the ability to manage sponsorship deliverables, timelines, and tracking across multiple systems
• Experience coordinating event logistics, vendor relationships, and sponsorship fulfillment activities
• Basic financial acumen, including payment tracking and reporting
• Ability to collaborate effectively across marketing, sales, finance, operations, and other cross-functional teams
• Strong problem-solving skills with the ability to identify, escalate, and resolve operational issues efficiently
• Bachelor's degree in Marketing, Communications, Business, Event Management, or a related field, or equivalent work experience required
• Experience supporting technology or B2B event marketing programs
• Experience with sponsorship operations, exhibitor management, or event coordination
• Familiarity with event management platforms, CRM systems, registration tools, or project management software
• Professional certifications in event management or marketing (e.g., CMP, CMM)
• Understanding of marketing and sales alignment as it relates to sponsorship fulfillment and event success