Concentrix is a global technology and services leader seeking a Senior Product Marketing Manager to drive marketing strategy for Microsoft Azure Storage. The role involves working closely with various teams to develop messaging, go-to-market plans, and product launch readiness for Azure Blob/Object Storage and Azure Files.
Responsibilities:
- Develop and articulate a comprehensive marketing narrative for Azure Storage, with an initial focus on Azure Blob/Object Storage and Azure Files
- Support Azure Blob/Object Storage positioning as a critical component of Azure’s broader cloud platform value, including its role in modern data and analytics, cloud-native workloads, and AI scenarios
- Partner closely with product and engineering teams to understand roadmap priorities, competitive differentiation, technical capabilities, and product dependencies, ensuring all messaging is accurate and aligned to product direction
- Create content that can flex across audience depth, from executive-level value messaging to more technical L200/L300 explanations
- Develop and execute the product marketing strategy and core content (pitch decks, demos, web copy, sales enablement materials, competitive guidance, FAQs, solution briefs, customer success stories, launch assets, etc.)
- Plan and lead product launches and announcements for new Azure Storage features and capabilities, crafting compelling value propositions, messaging, and positioning to drive awareness and adoption
- Manage go-to-market (GTM) plans, launch timelines and workback plans, and cross-team readiness to ensure all stakeholders (engineering, sales, marketing teams) are aligned on the launch strategy
- Drive integrated marketing motions and field enablement initiatives to amplify Azure’s Storage solutions in the market
- Develop sales enablement materials (pitch decks, battlecards, FAQs, competitive talking points, etc.) to equip field teams and partners to effectively communicate Azure’s Storage capabilities
- Ensure that the Azure Storage value proposition is consistently communicated across first- and third-party channels and marketing programs
- Represent the team across central marketing v-teams, ensuring the product and GTM strategy for Azure Storage is effectively executed in the field, in customer/partner briefings, and at events, briefings, webinars, and key marketing moments
- Collaborate with subject matter experts to develop session content for relevant first-party and third-party events or webinars to raise awareness and drive engagement with Azure’s Storage capabilities
- Collaborate closely with engineering, sales, partner teams, and central marketing teams to drive alignment on Azure Storage strategy and execution
- Work with Azure engineering/product teams to understand the roadmap, provide marketing input on product direction, and ensure readiness for launches
- Partner with field sales, account teams, and global partner marketing to incorporate their feedback and ensure content and campaigns meet the needs of enterprise
- Operate with a hands-on, results-driven mindset, capable of managing multiple projects and deadlines in a fast-paced environment
- Take initiative to navigate through organizational processes (e.g. Microsoft internal review cycles, processes, etc.) and drive marketing projects from concept to completion
- Bring structure to ambiguity, proactively solve problems, and keep execution on track—all while maintaining high quality standards
Requirements:
- Bachelor's or Master's degree in Marketing, Business, Computer Science, or related field (or equivalent experience) with 7-10+ years of experience in marketing, product marketing, technical marketing, or related roles
- Experience marketing technical B2B products in the cloud infrastructure product area, such as compute, networking, storage, data platforms, or related areas
- Ability to quickly learn technical products and features at a level sufficient to translate them into customer-facing benefits and stories
- Must be comfortable discussing technical concepts with engineers and customers
- Strong understanding of cloud infrastructure storage concepts such as object storage, file storage, unstructured data, data lakes, access protocols, durability, availability, performance, security, lifecycle management, backup/archive, resiliency, and cloud migration
- Direct experience with storage solutions such as Azure Storage, AWS S3, Google Cloud Storage, object storage, file storage, backup/archive, or data lake scenarios
- Familiarity with cloud-native technologies, containers, Kubernetes, platform engineering, or modern application architectures, and understanding of how cloud storage supports modern AI and data scenarios
- Azure Fundamentals or similar certification as a foundation