Senior Staff Product Marketing Specialist

Renesas Electronics is an embedded semiconductor solution provider driven by its Purpose 'To Make Our Lives Easier.' They are seeking a Senior Staff Product Marketing Specialist to drive channel engagements for their solutions and new product releases, focusing on the industrial market and application-level business opportunities.

Responsibilities:

• Work with Product Groups and the Solutions Team to plan the release schedule
• Building a marketing plan around the release schedule
• Work with Sales on Engagement Plan
• Present at Distributor offices
• Hold Workshops with Distributors and Customers on new Solutions and NPI’s
• Support team in building relationships with key accounts and ecosystem partners (internal and external)
• Guide the identification of solution-level and product-level opportunities and differentiation across key industrial segments
• Direct the promotion and positioning of relevant application-focused solutions
• Champion cross-business solution initiatives at a strategic level
• Facilitate collaboration between the BD team, field sales, FAEs, marketing, and business units
• Represent the regional voice in corporate planning and solution development
• Feed market intelligence back into business units

Requirements:

• 8+ years of experience in business development, marketing or technical sales
• This is a remote role based in the San Diego area; candidates must be locally based to be considered
• Deep understanding of the Industrial market, with experience in Building Automation, Industrial Automation, or Energy sectors
• Proven ability to follow up on leads and develop relationships in the field
• Strong strategic thinking, analytical, and communication skills
• Ability to work effectively in a matrixed, cross-functional environment
• Bachelor's Degree in Engineering, Business, or a related field