Remote | Marketing Performance & Analytics Review Consultant — Up to $40/hour

24-MAG LLC is offering a specialized part-time consulting opportunity for professionals experienced in marketing analytics. The role involves creating evaluation tasks, reviewing marketing performance documents, and developing rubrics for assessing responses in a remote consulting environment.

Responsibilities:

• Create complex tasks based on campaign dashboards, attribution charts, funnel reports, conversion-flow diagrams, customer journey maps, performance tables, and marketing analytics materials
• Define clear ground-truth answers, acceptable response criteria, and objective evaluation standards
• Develop prompts that test marketing data interpretation, performance reasoning, information extraction, attribution logic, and careful instruction following
• Ensure each task is clearly scoped, realistic, and suitable for structured review workflows
• Evaluate AI-generated responses involving campaign reports, marketing dashboards, attribution models, funnel visualizations, Sankey diagrams, customer journey maps, and analytics tables
• Assess whether responses correctly interpret metrics, conversion paths, traffic sources, campaign stages, segment behavior, attribution details, chart labels, and document-specific instructions
• Identify missing details, incorrect interpretations, unsupported assumptions, weak analytics reasoning, or inconsistencies in the response
• Review outputs against objective rubrics and project-specific quality standards
• Develop clear rubrics that explain expected answers, grading criteria, and acceptable variations
• Provide structured written feedback on task quality, response accuracy, and evaluation consistency
• Apply detailed instructions carefully across marketing analytics, campaign reporting, and document-based review tasks
• Participate in onboarding, calibration, or domain alignment activities when required

Requirements:

• Professional experience in marketing analytics, performance marketing, growth marketing, campaign analysis, digital analytics, attribution reporting, CRM analytics, or related data review work
• Strong ability to interpret campaign dashboards, funnel reports, attribution charts, conversion-flow diagrams, customer journey maps, tables, and marketing performance documents
• Comfort working with precise instructions, objective criteria, and structured evaluation standards
• Strong written communication skills with the ability to explain task expectations and review decisions clearly
• High attention to detail when assessing accuracy, completeness, and instruction alignment
• Ability to work independently in a remote, project-based environment
• Consistency across repetitive, detail-oriented review and rubric-based evaluation tasks
• Academic or professional background in marketing, business analytics, digital marketing, statistics, data analytics, economics, business, communications, or a related field is highly relevant
• Experience with campaign dashboards, attribution reports, funnel metrics, customer journey analysis, conversion data, marketing performance tables, or analytics documentation may be especially valuable
• Training or professional experience involving marketing data review, campaign measurement, dashboard analysis, reporting workflows, or structured assessment is relevant
• Advanced marketing analytics, growth, performance marketing, CRM, lifecycle marketing, or business intelligence experience may support project fit depending on scope
• Experience creating assessment tasks, analytics training materials, dashboard review guides, reporting standards, or structured evaluation rubrics
• Familiarity with attribution models, funnel analysis, conversion-rate optimization, paid media reporting, lifecycle analytics, customer journey mapping, or campaign measurement
• Experience reviewing Sankey diagrams, conversion-flow visuals, campaign dashboards, marketing reports, performance tables, segmentation outputs, or analytics datasets
• Comfort identifying ambiguity, missing information, unsupported assumptions, metric inconsistencies, or interpretation errors
• Strong ability to design objective criteria for evaluating complex marketing analytics or campaign performance reasoning tasks