Coordinator of Revenue Generation, Marketing and Advancement
Big Rapids, Michigan, United States of America
Full Time
1 day ago
$51,126 USD
Key skills
LeadershipCollaborationSales
About this role
Position Title:
Coordinator of Revenue Generation, Marketing and Advancement
Location:
Big Rapids (Main Campus)
Department:
The selected candidate for this position must be authorized to work in the United States at the time of hire without employer assistance or sponsorship now or in the future. The university will not assist with any F1 EAD’s, OPT, H1B, etc Position Type: Staff Required Education: Bachelor's degree Required Work Experience: Experience with Intercollegiate Athletics as a student athlete or employee. Required Licenses and Certifications: Physical Demands:
*Work experience with an emphasis in revenue generation, general business operations, fundraising, sponsorship activation, and or sport administration.
*Knowledge of NCAA rules
*Experience working with the Alumni/Donor database Abila Millennium system
*Experience working with event and fundraising software platform MobilCause Essential Duties/Responsibilities: * Assist with the Athletics Department’s comprehensive marketing efforts, including game day promotions and activation, development of general and sport-specific promotional plans, resulting in enhanced revenue generation and the promotion of awareness.
* Oversight of the Athletics Department’s Bulldog Athletic Association (BAA) and the implementation of strategies to grow the athletics' annual giving program.
* Member of the Athletics Department’s External Operations Committee that consists of Athletics Communications, Game Operations, Ticketing, Marketing, and other department members
* Fan Engagement and Championship Celebration efforts
*Develop social media campaigns in collaboration with Athletics Communications and University Advancement and Marketing that engage with fans, alumni, and donors to enhance the Bulldog brand and increase revenue and gifts.
*Serve as Athletics Department liaison on various committees (Homecoming, Town and Gown, Hall of Fame, etc.) and other committees as assigned.
* Serve as an active team member in the development and implementation of University Advancement goals
* Responsible for maintaining the confidentiality of designated information.
* Performs all duties in compliance with applicable University policies and procedures, the NCAA, state, and federal requirements.
* Supervise all external operations, student employees, and interns as assigned.
* Oversight of ticket sales strategy; ticket packages, group tickets, and premium seating.
* Demonstrates an understanding of diversity, equity, and inclusion, especially in working relationships with students, faculty, staff, and community members.
* Oversight of Brutus' Kids Club; members and experiences
* Oversees member benefits program for all booster club members, including but not limited to donor experiences, priority seating, and parking.
*Support and work with coaches and their staff to coordinate fundraising efforts, plans, and initiatives for their respective sports and annual giving.
* Will help coordinate and execute all athletic golf outings
* Help coordinate with the Alumni Office when Athletic Alumni events are being held
* Assist the Exec Director of Alumni Relations with any events involving athletics.
* Directly involved with solicitation of membership for booster clubs; mailings, emails, online pages
* Handle all special events: Tip-Off dinners, Golf outings, alumni gatherings
* Operates a university or personal vehicle safely while carrying out job responsibilities. Will authorize, pursuant to university policies and procedures, a driving record check, and will meet the driving authorization requirements through the course of employment in a position where you are authorized to drive a vehicle as part of our duties.
* Carries out responsibilities in accordance with university policies and applicable laws.
* Cultivates an environment of belonging that values, respects, supports, and celebrates individual similarities and differences, allowing students, faculty, and staff to thrive authentically.
* Support, promote, and develop university student enrollment and retention initiatives.
* Any other duties assigned within the position classification area. Marginal Duties/Responsibilities: Other duties as assigned by the Athletic Director Skills and Abilities: 1. Communicate effectively both orally and in writing
2. Supervise assigned staff
3. Work with a diverse group of students, university employees, alumni, donors, corporate sponsors and the general public.
4. Work extended and varied hours, including evenings and weekends.
5. Ability to travel to and work for athletic events at home and at on-the-road venues.
6. Strong professional, interpersonal, team, and leadership skills; tactfulness and flexibility in working with diverse population groups.
7. Ability to understand diverse perspectives and acknowledge the significance of differences and complexities in background, cultures, values, and viewpoints as the foundation for an inclusive environment
8. Sound judgment, the ability to analyze problems, and the ability to develop practical, cost-effective solutions to solve a variety of problems.
9. Demonstrated successful experience working directly with people from diverse backgrounds, including cultural, educational, socioeconomic, and life experiences. Required Documents:
July 13, 2026 Open Until Position is Filled?: Yes Posting Close Date:
EEO Statement: Ferris State University, an Affirmative Action/Equal Opportunity employer, is committed to enhancing equity, inclusion, and diversity within its community. Ferris offers employment opportunities to qualified candidates seeking careers in a student-focused environment that values opportunity, collaboration, diversity and educational excellence. Learn more about the Ferris Mission and community at ferris.edu. The University actively seeks applications from women, minorities, individuals with disabilities, veterans, and other underrepresented groups. For more information on the University’s Policy on Non-Discrimination, visit: Ferris Non-Discrimination Statement. Click here to learn more about working at FSU and KCAD.
51600 - Gen Athletics
Advertised Salary: $51,126 Benefits:Comprehensive benefits package (health care, vacation, etc.). Please see the following link for a list of benefits offered with this position.
Admin / Admin Temp Benefit Plans
FLSA: Exempt Temporary/Continuing: Continuing Part-Time/Full-Time: Full-Time Union Group: N/A Term of Position: 12 Month At Will/Just Cause: Just Cause Summary of Position: Assist the Athletics Department on the administration and supervision of the Athletics Department's external operations with primary focus on revenue generation, annual giving and special event fundraising, brand identity, alumni relations, and partnership development with on and off-campus parties.The selected candidate for this position must be authorized to work in the United States at the time of hire without employer assistance or sponsorship now or in the future. The university will not assist with any F1 EAD’s, OPT, H1B, etc Position Type: Staff Required Education: Bachelor's degree Required Work Experience: Experience with Intercollegiate Athletics as a student athlete or employee. Required Licenses and Certifications: Physical Demands:
- Office Environment
- Bending
- Carrying
- Moving
- Reaching
- Sitting
- Twisting
- Driving
- Lifting
- Repetitive movement
- Standing
*Work experience with an emphasis in revenue generation, general business operations, fundraising, sponsorship activation, and or sport administration.
*Knowledge of NCAA rules
*Experience working with the Alumni/Donor database Abila Millennium system
*Experience working with event and fundraising software platform MobilCause Essential Duties/Responsibilities: * Assist with the Athletics Department’s comprehensive marketing efforts, including game day promotions and activation, development of general and sport-specific promotional plans, resulting in enhanced revenue generation and the promotion of awareness.
* Oversight of the Athletics Department’s Bulldog Athletic Association (BAA) and the implementation of strategies to grow the athletics' annual giving program.
* Member of the Athletics Department’s External Operations Committee that consists of Athletics Communications, Game Operations, Ticketing, Marketing, and other department members
* Fan Engagement and Championship Celebration efforts
*Develop social media campaigns in collaboration with Athletics Communications and University Advancement and Marketing that engage with fans, alumni, and donors to enhance the Bulldog brand and increase revenue and gifts.
*Serve as Athletics Department liaison on various committees (Homecoming, Town and Gown, Hall of Fame, etc.) and other committees as assigned.
* Serve as an active team member in the development and implementation of University Advancement goals
* Responsible for maintaining the confidentiality of designated information.
* Performs all duties in compliance with applicable University policies and procedures, the NCAA, state, and federal requirements.
* Supervise all external operations, student employees, and interns as assigned.
* Oversight of ticket sales strategy; ticket packages, group tickets, and premium seating.
* Demonstrates an understanding of diversity, equity, and inclusion, especially in working relationships with students, faculty, staff, and community members.
* Oversight of Brutus' Kids Club; members and experiences
* Oversees member benefits program for all booster club members, including but not limited to donor experiences, priority seating, and parking.
*Support and work with coaches and their staff to coordinate fundraising efforts, plans, and initiatives for their respective sports and annual giving.
* Will help coordinate and execute all athletic golf outings
* Help coordinate with the Alumni Office when Athletic Alumni events are being held
* Assist the Exec Director of Alumni Relations with any events involving athletics.
* Directly involved with solicitation of membership for booster clubs; mailings, emails, online pages
* Handle all special events: Tip-Off dinners, Golf outings, alumni gatherings
* Operates a university or personal vehicle safely while carrying out job responsibilities. Will authorize, pursuant to university policies and procedures, a driving record check, and will meet the driving authorization requirements through the course of employment in a position where you are authorized to drive a vehicle as part of our duties.
* Carries out responsibilities in accordance with university policies and applicable laws.
* Cultivates an environment of belonging that values, respects, supports, and celebrates individual similarities and differences, allowing students, faculty, and staff to thrive authentically.
* Support, promote, and develop university student enrollment and retention initiatives.
* Any other duties assigned within the position classification area. Marginal Duties/Responsibilities: Other duties as assigned by the Athletic Director Skills and Abilities: 1. Communicate effectively both orally and in writing
2. Supervise assigned staff
3. Work with a diverse group of students, university employees, alumni, donors, corporate sponsors and the general public.
4. Work extended and varied hours, including evenings and weekends.
5. Ability to travel to and work for athletic events at home and at on-the-road venues.
6. Strong professional, interpersonal, team, and leadership skills; tactfulness and flexibility in working with diverse population groups.
7. Ability to understand diverse perspectives and acknowledge the significance of differences and complexities in background, cultures, values, and viewpoints as the foundation for an inclusive environment
8. Sound judgment, the ability to analyze problems, and the ability to develop practical, cost-effective solutions to solve a variety of problems.
9. Demonstrated successful experience working directly with people from diverse backgrounds, including cultural, educational, socioeconomic, and life experiences. Required Documents:
- Cover Letter
- Resume
- Unofficial Transcript 1
July 13, 2026 Open Until Position is Filled?: Yes Posting Close Date:
EEO Statement: Ferris State University, an Affirmative Action/Equal Opportunity employer, is committed to enhancing equity, inclusion, and diversity within its community. Ferris offers employment opportunities to qualified candidates seeking careers in a student-focused environment that values opportunity, collaboration, diversity and educational excellence. Learn more about the Ferris Mission and community at ferris.edu. The University actively seeks applications from women, minorities, individuals with disabilities, veterans, and other underrepresented groups. For more information on the University’s Policy on Non-Discrimination, visit: Ferris Non-Discrimination Statement. Click here to learn more about working at FSU and KCAD.