Senior GTM Engineer, Marketing Operations

Webflow is building the world’s leading AI-native Digital Experience Platform as a remote-first company. They are seeking a Senior GTM Engineer, Marketing Operations to scale the intelligence, automation, and data infrastructure for their go-to-market motion, working on high-impact projects that enhance the efficiency of marketing, sales, and partner teams.

Responsibilities:

• Design, build, and maintain multi-system automation workflows that power data enrichment, automated outreach and actioning, lifecycle stage progression, and field intelligence across Webflow’s marketing, partner and sales motions, with an initial focus on our partner and agency ecosystem
• Build and maintain predictive scoring models for accounts and people, combining product signals, firmographic data, behavioral data, and third-party enrichment to surface the right targets at the right time for the right teams
• Own the data modeling and integration work required to shape, clean, and route account and contact data across systems — including SFDC, Marketo, Clay, and Snowflake — with a specific focus on building a reliable agency and service provider data layer
• Architect and implement automated outreach, lead lifecycle automation and field workflow optimizations that improve speed-to-lead, reduce manual handoffs, and scale GTM execution without adding operational overhead
• Manage and optimize the cost and credit efficiency of automated workflows, including LLM usage, Clay runs, enrichment calls, and API usage — balancing performance with operational spend
• Partner with GTM stakeholders across marketing, sales development, partnerships, and revenue operations to translate business problems into scalable technical solutions, and maintain clear documentation to support adoption and troubleshooting
• Evaluate and implement emerging AI tools and MCP integrations that meaningfully improve GTM intelligence, automation quality, or team productivity

Requirements:

• 5+ years of hands-on GTM engineering, marketing operations, or revenue operations experience in a SaaS environment or equivalent relevant experience
• Deep Salesforce & MAP experience — you understand complex Salesforce object schemas and relational databases, and can dictate in detail build steps and requirements for our Business Technology team
• Proven experience building automations in Clay, n8n, Make, Zapier, or similar workflow automation tools — from initial scoping through production deployment
• Deep familiarity with the cost mechanics of automated workflows: you actively manage Clay credit consumption, LLM API costs, enrichment call volume, and runbook efficiency as part of how you build
• Experience building and consuming API and MCP integrations to connect systems, trigger workflows, and extend the capabilities of GTM tooling