Key skills
Product DevelopmentProduct StrategyData AnalysisUser ResearchCompetitive AnalysisMarketplace ExperienceExecutive CommunicationComfort with AmbiguityAnalyticsLeadershipCommunication
About this role
Yelp is a platform where millions of consumers discover businesses and share experiences. They are seeking a senior product leader to manage a portfolio of contribution types, focusing on incubating new content products and driving growth for established ones through user behavior insights and experimentation.
Responsibilities:
- Set a long term vision for new contribution concepts, guiding them from ideation through launch applying proven product development practices
- Own and grow existing contribution products by identifying optimization opportunities, running experiments, and improving core metrics
- Define and communicate a product strategy that connects your portfolio (new and mature products) to Yelp's ecosystem-level metrics such as content volume, engagement, and marketplace health
- Build executive alignment on new bets by framing opportunities with data, clear hypotheses, and measurable success criteria
- Drive cross-functional alignment with peer teams who own consumer surfaces, ensuring your products are adopted and surfaced across Yelp
- Conduct competitive analysis and user research to inform product direction and keep the contribution experience compelling
- Partner with engineering, design, analytics, and research to ship high-quality products at speed
Requirements:
- 8 years of experience in senior product roles
- Demonstrated ability to take a product from zero to one: identifying an opportunity, validating it, shipping it, and scaling it
- Experience balancing a portfolio of products at different maturity stages, from early-stage incubation to growth optimization
- Strong analytical skills. You use data to frame decisions, define success metrics, and make tradeoff recommendations
- Comfort with ambiguity. You thrive in unstructured problem spaces and create clarity for your team and stakeholders
- Excellent executive communication. You can distill complex product decisions into clear narratives that drive alignment at the leadership level
- Understanding of how individual products impact broader platform and marketplace metrics, with the ability to drive alignment across teams you don't directly own
- A Bachelor's Degree or an equivalent work experience is required
- Marketplace experience is a plus