Marketing and Growth Associate

Merkle Science provides blockchain transaction monitoring and intelligence solutions for web3 companies, digital asset service providers, financial institutions, law enforcement, and government agencies. The Marketing and Growth Associate will manage HubSpot, execute email and lead nurturing campaigns, support demand generation and product marketing initiatives, coordinate integrated campaigns, and analyze marketing performance.

Responsibilities:

• Manage and maintain HubSpot, including CRM organization, contact segmentation, workflows, campaign execution, and reporting
• Build and execute email marketing campaigns and lead nurturing programs
• Support demand generation initiatives across webinars, events, partnerships, content marketing, and digital channels
• Assist with product marketing activities, including product launches, customer communications, sales enablement materials, and messaging
• Coordinate with product, marketing, sales, and events teams to execute integrated marketing campaigns
• Track campaign performance and provide insights and recommendations to improve results
• Support conference, webinar, and event marketing initiatives throughout the year
• Help maintain marketing assets, landing pages, campaign materials, and lead generation programs

Requirements:

• Prior marketing experience within crypto, blockchain, digital assets, or Web3 (required)
• Native English speaker
• Based in the United States (ideally East Coast)
• Strong hands-on experience with HubSpot
• Experience executing email marketing and lead generation campaigns
• Excellent written and verbal communication skills
• Highly organized, detail-oriented, and able to manage multiple priorities simultaneously
• Self-starter with a strong sense of ownership and accountability
• Comfortable working in a fast-paced, remote-first environment