Coder is an AI software development company leading the future of autonomous coding. The Marketing Operations Manager will strengthen the systems and operational foundation behind the company's go-to-market motion, working across Marketing, Sales, and RevOps to improve workflows and data management.
Responsibilities:
- Own and improve lead routing workflows, including routing logic, SLAs, data quality, and handoff reliability
- Manage lead and marketing operational improvements across Salesforce, HubSpot, and the broader GTM tech stack
- Audit CRM and enrichment data to keep systems clean, accurate, and useful
- Reduce manual work through better workflows, automation, documentation, and QA
- Evaluate and help roll out new tools that make the marketing tech stack simpler and more scalable
- Partner with Sales and RevOps to evolve systems as the business grows
- Support recurring and ad hoc Marketing reporting, including QBRs, campaign analysis, marketing team requests, and KPI dashboards
- Improve visibility into pipeline and funnel performance by troubleshooting data discrepancies, refining attribution, and surfacing insights
Requirements:
- 4+ years of experience in Marketing Operations, Revenue Operations, or GTM Systems roles at B2B organizations
- Strong hands-on experience with Salesforce and HubSpot, including workflows, data hygiene, and system troubleshooting
- Experience managing or improving lead routing processes, including routing logic, SLAs, ownership rules, and handoffs
- Experience with B2B funnel reporting, pipeline visibility, conversion tracking, or performance analysis
- A strong execution mindset, with the ability to prioritize, document, and improve systems in a fast-moving environment
- Strong attention to detail and clear cross-functional communication skills
- A curiosity for using AI workflows to improve marketing operations
- Advanced reporting experience across attribution, campaign performance, funnel analysis, or multi-touch pipeline visibility
- Experience turning GTM data into clear business insights for QBRs, board reporting, or executive reviews
- Hands-on experience with LeanData, RevenueHero, 6sense, HockeyStack, ZoomInfo, or similar GTM tools
- A track record of using automation or AI tools to reduce manual work and improve operational consistency