Staples Canada is a leading provider of office products and services, and they are seeking a Business Development Manager to drive new business growth within a defined territory. The role involves identifying prospects, setting appointments, and developing accounts while collaborating with various teams to deliver tailored solutions for customers.
Responsibilities:
- Prospect for new business customers, set appointments, develop new accounts, and expand Staples’ customer base within an assigned territory
- Use a consultative sales approach to understand customer needs and recommend solutions aligned to the Staples value proposition
- Partner with sales support, product category experts, customer service, and account management teams to ensure customer needs are met
- Manage sales activity and performance expectations, including phone calls, emails, meetings, wins, and quota goals
- Develop and deliver compelling presentations virtually, in person, or through a hybrid approach based on market needs
- Serve as a peer mentor for new hires and support onboarding through best-practice sharing and field guidance
- Lead regional best-practice calls and contribute ideas that improve sales processes, techniques, tools, and customer outcomes
- Act as a subject matter expert on key tools and processes, including Salesforce, HVS, Sales Spot, and Price Right
- Support additional assignments as needed, including stepping in for Assistant Sales Manager responsibilities when appropriate
Requirements:
- 4+ years of related sales or business development experience
- Prior experience as a B2B Sales Consultant or similar field sales role
- Proven experience with Consortium Contracts (GPO/Sourcewell)
- Expert on Custom Contract set up and understanding of account profitability
- Prior experience with tools such as Salesforce, HVS, Sales Spot and Price Right
- A strong drive to win, high ownership, and the motivation to build new business from the ground up
- A consultative selling mindset with the ability to uncover customer needs, tailor solutions, and create value
- Resilience and the ability to view rejection as a learning opportunity while staying focused on next-best actions
- Experience developing new accounts and a proven track record in business development or B2B sales
- Strong presentation skills with confidence engaging customers virtually and in person
- Negotiation, solutions selling, insight selling, and advanced client management skills
- Business, financial, operational, and technology acumen to understand customer challenges and recommend practical solutions
- Ability to analyze business and industry trends and translate insights into customer-specific recommendations
- Comfort working independently with minimal daily supervision while staying accountable to activity and quota goals
- Collaborative approach with the ability to work cross-functionally with sales, service, and category experts
- Bachelor's degree preferred
- Knowledge of consortium contracts, custom contract setup, account profitability, and CRM systems
- Prior SLED business development experience