FlowFuse is an early-stage company looking to hire its first Sales Development Representative (SDR). In this role, you will shape the inbound and outbound sales development processes, work on leads, and create a repeatable SDR and BDR playbook.
Responsibilities:
- Work every qualified lead — inbound and outbound — toward a clear next step
- Run multi-touch follow-up sequences and refine them based on actual conversion data
- Build and maintain the SDR and BDR playbook from scratch, iterating rapidly on what works
- Increase meeting generation and reduce stalled leads
- Collaborate closely with Account Executives to ensure smooth handoff into discovery
- Feed structured insight back to marketing on lead quality, objections, and messaging gaps
- Track and report on core metrics: speed to first touch, MQL-to-meeting rate, follow-up velocity
Requirements:
- Builder mentality: Excited to work without a blueprint. You see an undefined process as an opportunity, not a gap
- AI fluency: Comfortable using AI tools to accelerate your work — or actively developing that skill. This isn't optional, it's how we operate
- Comfortable taking initiative and trying things quickly: You send the first email before the playbook is finished. You learn by doing, not by planning
- Strong follow-up habits: Speed, persistence, and follow-up quality over raw volume
- Iterative discipline: You track what you test, draw conclusions quickly, and change course without drama
- Communication: Strong written and verbal skills. You can engage both a plant engineer and a CTO without switching decks
- Technical curiosity: Comfortable learning and talking about Node-RED, industrial automation, IoT, and edge deployments
- Process thinking: You spot where leads stall, where CRM data lies, and how to fix both