Brand Marketing Manager

Awerian Ltd is a technology and product development consultancy looking for an experienced Brand Marketing Manager. This role is pivotal in strengthening the company's brand equity and developing a scalable communication strategy to ensure consistent messaging across global markets.

Responsibilities:

• Develop and execute the company’s global brand messaging and communications strategy
• Strengthen brand equity and ensure consistent TTP brand positioning across all markets and channels
• Build and maintain a scalable messaging framework and messaging house, aligned with company strategy and market needs
• Partner closely with internal stakeholders to shape strategic communications and develop campaigns that elevate the TTP plc brand as a leader in B2B technology consultancies
• Reporting back to the business on TTP plc’s brand awareness in existing and new markets
• Own and support selected market teams, developing a strong understanding of the market landscape, customer needs, and competitive environment within assigned markets and customer segments
• Adapt TTP global messaging and brand strategies into market-specific communication plans
• Collaborate with commercial teams to ensure brand consistency and commercial effectiveness
• Support campaigns and energise customer engagement initiatives
• Work closely with the Design team to ensure alignment between visual identity, messaging, and communication strategy
• Partner with the Omnichannel Marketing Executives to align brand, digital campaigns, online presence, and lead generation activities with broader communication objectives
• Collaborate with other Business Unit Marketing Managers to ensure consistency of messaging, sharing of best practices, and alignment across markets and business areas
• Collaborate with technical, commercial, and leadership teams to align messaging with business objectives and market realities