Associate Media Director

Publicis Groupe is the third largest communications group in the world, and they are seeking an Associate Media Director to lead media investment for a prominent Beauty brand. The role requires strategic thinking and full-funnel media expertise to ensure effective media strategy and execution, while also managing team development and client relationships.

Responsibilities:

• Design cross-channel media strategies (with a strong digital focus) that respond to brand, performance, and equity-building objectives within the Beauty category
• Plan integrated campaigns —always-on and innovation— aligned to the commercial calendar, product launches, and key category moments
• Lead and develop the direct team: set priorities, ensure quality of deliverables, and actively support each team member's professional growth
• Act as the strategic client point of contact, building a relationship grounded in trust, expert judgment, and proactivity
• Control budgets and investment flows with precision, anticipating deviations and proposing data-driven optimizations
• Manage multiple workstreams in parallel, coordinating internal teams (strategy, digital, performance, analytics, creative) and external partners (media owners, platforms, ad-tech vendors)
• Negotiate with vendors and media representatives to secure the best commercial conditions and innovation opportunities for the brand
• Present recommendations at executive level (CMO, marketing directors) with clarity, confidence, and strong storytelling
• Translate data into actionable insights, connecting media metrics to business outcomes (sell-out, awareness, consideration, conversion)