Sales Development Representative

Virtasant is a global technology services company that delivers outcomes through automation. The Sales Development Representative will focus on generating qualified meetings, executing integrated marketing campaigns, and optimizing the go-to-market strategy.

Responsibilities:

• Generate qualified meetings with enterprise prospects
• Build and execute outbound email, LinkedIn and calling campaigns
• Personalise outreach into strategic target accounts
• Support Account Based Marketing (ABM) initiatives
• Follow up marketing campaigns and events
• Maintain CRM accuracy and pipeline hygiene
• Own campaigns from idea through to execution
• Building target account lists
• Creating outreach sequences
• Launching campaigns
• Coordinating with Marketing
• Supporting executive events
• Reporting campaign performance
• Support digital pipeline generation by helping build and optimise:
• LinkedIn campaigns
• Gated content campaigns
• Landing pages
• Email nurture campaigns
• Retargeting campaigns
• A/B testing
• Campaign reporting and optimisation
• Own and optimise our GTM technology stack
• Including:
• Apollo
• ZoomInfo
• LinkedIn Sales Navigator
• Dripify
• CRM
• AI tools
• Automation workflows
• Data enrichment
• Research how leading SaaS companies generate pipeline
• Bring new campaign ideas to the team
• Use AI to improve productivity and campaign execution
• Recommend new GTM technologies
• Build repeatable playbooks
• Continuously improve how we go to market

Requirements:

• Experience in B2B SaaS
• Enterprise outbound prospecting
• LinkedIn Sales Navigator
• Apollo (or similar sequencing platform)
• CRM experience
• Strong written communication
• Curious mindset
• Comfortable using AI tools in your day-to-day work
• LinkedIn Ads
• Google Ads
• ZoomInfo
• Dripify
• Clay
• HubSpot
• Salesforce
• Landing page creation
• Marketing automation
• Basic design (Canva/Figma)