Product Marketing Manager

ShipMonk is a technology-driven company revolutionizing ecommerce fulfillment, looking for an ambitious Product Marketing Manager to drive product-led growth. The role involves serving as a bridge between Product, Sales, Customer Experience, and Marketing teams, owning product marketing strategy and execution.

Responsibilities:

• Own GTM strategy and launch plans for new product capabilities and feature releases, partnering with Product to translate roadmap into a merchant-facing narrative
• Craft differentiated, defensible positioning and messaging for products and verticals, in partnership with Brand to ensure consistency across channels
• Own ongoing competitive analysis, win/loss insight-gathering, and customer research to inform positioning, sales strategy, and roadmap conversations
• Build the sales collateral, battlecards, and playbooks the sales team needs to sell new capabilities effectively, partnering with Sales leadership on delivery and training cadence
• Coordinate cross-functional launch execution across Product, Sales, CX, and Marketing for major releases — briefing and directing the content, creative, and demand gen teams who produce and distribute launch assets, rather than producing every asset personally
• Develop the positioning and messaging strategy that drives adoption of existing product capabilities among current customers, partnering with demand gen/lifecycle marketing on execution
• Track and report on product marketing outcomes — launch velocity, sales enablement adoption, competitive win rates — and connect them to pipeline and revenue impact

Requirements:

• 7+ years of proven experience in B2B product marketing, preferably within technology/SaaS, logistics, retail, or e-commerce. 3PL experience is a strong plus
• A track record of collaborating on GTM strategy across functions, including Product, Marketing and Customer Experience, and delivering successful end-to-end product launches
• Exceptional written communication skills, with a demonstrated ability to translate complex or technical product capabilities into clear, compelling merchant value
• Comfortable partnering with Product, Sales, and Content/Creative teams and driving outcomes through influence rather than direct authority
• Experience building sales collateral, playbooks, and training materials, and partnering with sales leadership on rollout
• Strong analytical background with the ability to translate market research and performance data into positioning decisions and measurable outcomes
• Strong understanding of the product development lifecycle and experience partnering directly with Product teams
• Experience with market research, competitive analysis, and customer segmentation
• Experience with B2B companies, ideally with exposure to ecommerce, SaaS, logistics, or fulfillment
• Ability to thrive in a fast-paced environment with a continuous cadence of product launches and shifting priorities
• Bachelor's degree in marketing, business, or a related field (or equivalent experience)