Growth Marketing Lead

Friday Jobs is a fast-growing, profitable tech startup hiring its first full-time Growth Lead to own and scale customer acquisition. The role involves taking over growth programs across performance marketing, influencer partnerships, and organic content, requiring a hands-on operator who thrives in ambiguity and seeks measurable impact on the business.

Responsibilities:

• Own growth strategy and execution across paid and organic channels
• Take over existing initiatives currently run by the founder and contractors
• Design, launch, test, and scale new acquisition channels end to end
• Run experiments from concept through analysis and iteration
• Track and report on campaign performance, channel efficiency, and growth metrics
• Partner with the founder to shape strategy as we expand into new product categories
• Use modern tooling to make marketing faster and more efficient

Requirements:

• 2–6 years in growth, marketing, or customer acquisition
• Track record of measurable growth outcomes you can speak to specifically
• Strong ownership mentality — you find opportunities and execute without heavy direction
• Comfortable switching between strategy and execution daily
• Analytical, experiment-driven approach to channels and spend
• Quick to pick up new tools and tactics in a fast-moving environment
• Founding marketer or first marketing hire at a startup
• Hands-on paid acquisition or agency experience
• Consumer or prosumer growth experience
• Influencer campaign management with documented results
• Experience marketing to both B2B and B2C audiences