Lead Product Manager, Agentic Personalization

Hightouch is an Agentic Marketing Platform that empowers marketing teams to leverage data and AI for enhanced campaign performance. The Lead Product Manager for Agentic Personalization will define the product and go-to-market strategy while engaging with enterprise clients to understand their personalization needs and develop a roadmap tied to revenue milestones.

Responsibilities:

• Customer discovery. Deep engagement with product and growth teams at enterprise companies to understand how they personalize web and mobile today, and what would earn their trust in an agent-driven approach. Translate into a roadmap tied to revenue milestones
• Define the agent experience. What agents do autonomously (segments, variants, experiments, traffic allocation) vs. what needs human approval (production launches, brand-sensitive content). Design the feedback loop that builds trust over time
• Scale the GTM. Co-own pipeline, join customer calls, shape competitive positioning, partner with CS on implementation playbooks

Requirements:

• Zero-to-one track record. Products you built from nothing to meaningful revenue, ideally at a B2B SaaS company. Domain matters less than evidence you can find product-market fit under uncertainty
• Technical depth. Can evaluate architectural tradeoffs, debate infrastructure decisions with senior engineers, and reason about things like batch vs. real-time and caching strategies at the level of product decisions
• Commercial instinct. Think in terms of pipeline, conversion, and expansion. Build roadmaps that map to revenue targets
• Speed. Small team, high autonomy, tight cycles. We use AI heavily in our own workflows
• Cross-functional trust. This spans engineering, design, sales, CS, and leadership. You drive clarity from ambiguity