Head of Growth Marketing

Sessions Health is a fast-growing, fully remote company on a mission to simplify the lives of mental health providers through intuitive EHR technology. They are hiring an experienced Head of Growth Marketing to partner with the CEO in defining and executing the marketing strategy that drives the company's growth.

Responsibilities:

• Develop and execute our overall growth marketing strategy
• Partner with the CEO on go-to-market initiatives, positioning, pricing, and growth priorities
• Establish marketing goals tied directly to qualified pipeline and revenue
• Grow new trial accounts and qualified inbound demo requests through organic and paid channels
• Develop SEO and content strategies that increase high-intent traffic across traditional and emerging online channels
• Manage paid search and other performance marketing initiatives
• Build and optimize referral, partnership, and review-site strategies
• Own the sessionshealth.com website
• Continuously improve landing pages, messaging, conversion rates, and user experience
• Conduct A/B testing and optimize conversion
• Lead product launches and feature announcements
• Develop compelling messaging and positioning
• Create sales enablement materials that help communicate our value
• Conduct competitive research and refine our market positioning
• Improve onboarding communications and nurture campaigns
• Increase trial conversion and customer engagement
• Partner with Customer Success to support retention and expansion
• Build dashboards that measure marketing performance
• Track funnel conversion, attribution, customer acquisition cost, retention, and ROI
• Use data to prioritize investments and continuously improve results
• Recommend marketing tools and processes
• Manage agencies, freelancers, and contractors
• Help define future marketing hires as the company grows

Requirements:

• 6–10+ years of B2B SaaS marketing experience
• Experience helping a SaaS company scale through a meaningful growth stage
• Demonstrated success owning demand generation and measurable pipeline growth
• Strong SEO and website optimization experience
• Experience with Google Analytics 4, Search Console, and marketing analytics
• Excellent written communication and messaging skills
• Experience launching products or major features
• Comfortable working independently in a fast-moving environment
• Experience marketing software, healthcare, or healthcare technology products across B2B
• Familiarity with CRM and marketing automation platforms
• Experience managing agencies and freelance contributors
• Experience using AI tools to improve marketing productivity
• Basic knowledge of HTML, CMS platforms, and conversion optimization tools