Objective

We’re looking for a dynamic and relationship-driven Area Marketing Specialist to support our growing network of partner practices throughout the Detroit area. In this highly visible role, you’ll collaborate directly with practices to develop and execute strategic marketing initiatives that drive patient growth, increase revenue, and strengthen community presence.

The Area Marketing Specialist will lead the planning, coordination, and execution of marketing programs for assigned practices, with a strong emphasis on in-person relationship building and face-to-face outreach. This role is ideal for someone who thrives in a fast-paced environment, enjoys connecting with people, and is passionate about delivering measurable results while following established Partner Practice Marketing Standard Operating Procedures.

Your Responsibilities

Execute in-person referral outreach in line with the marketing strategy
Categorize referring practices (A-D) based on referral numbers and submit analysis quarterly
Collaborate with the practice to develop annual marketing plans with monthly activities
Adhere to budget constraints to ensure growth
Monitor and manage marketing expenses, focusing on ROI
Ensure accurate and timely expense submissions to finance
Track and report monthly performance on key indicators, optimizing tactics for growth
Conduct monthly meetings with doctors
Attend monthly S1P Partner Practice Marketing meetings
Send weekly email updates to doctors and team members
Maintain regular touchpoints with the practice leader or RDO
Support the maintenance of market strategies, including earned, owned, and paid media
Assist in digital strategy development, social media management, and co-management of the practice’s website

As one of the essential members of the team, you will also help to facilitate/coordinate other responsibilities as assigned.

Your Background

You are a relationship-driven marketing professional who thrives on building meaningful connections through in-person outreach, digital engagement, and community partnerships. You bring energy, creativity, and a proactive mindset to every interaction, and you’re motivated by the opportunity to make a real impact on the growth and success of the practices you support.

You’re passionate about helping patients access care that improves their health, comfort, and overall quality of life. As a collaborative and adaptable problem-solver, you excel in fast-paced environments, confidently manage shifting priorities, and enjoy working closely with teams to deliver measurable results and exceptional experiences every day.

Requirements:

In-person marketing and relationship management experience
Ability to travel locally and domestically
Ability to work independently and as part of a team in a dynamic environment
Strong project management, event planning, and client stakeholder management skills
Budget management and P&L experience
Advanced skills with CRM, Excel, PowerPoint, and other applications
Excellent communication, interpersonal, and supervisory skills
Experience in a corporate environment with complex business processes
Strategic thinking with strong tactical and organizational execution
Bachelor’s degree or equivalent combination of education and experience (Preferred)
3 years of experience in referral-based marketing required (healthcare preferred)

Working Conditions: 

Must be able to meet the travel requirements
Must be able to sit/stand for extended periods of time.
Must be able to reach overhead as needed.
Must be able to lift and carry up to 25 pounds as needed.
Must be able to work in a fast-paced environment.
Must be able to maintain attention to detail for extended periods.
Must be able to operate standard office equipment.
Must be able to work flexible hours, including evenings or weekends, if required.
Must be able to perform duties with or without reasonable accommodation.

If this sounds like you, you will fit right in with the team!

Benefits:

5% Bonus Potential
Mileage Reimbursement
BCBS Medical & Dental insurance Options
VSP Vision Coverage
Complimentary Life Insurance Policy (employee only)
Short-term & Long-Term Disability
Pet Insurance Coverage
401(k) plan w/match options
HSA / FSA Account Access
Identity Theft Protection
Legal Services Package
Hospital/Accident/Critical Care Coverage
Paid Time Off

About Us:

Specialty1 Partners is a practice services organization committed to providing non-clinical, business support services to the nation's leading specialty dental practices. The company was founded in 2019 by four endodontists who wanted to provide unique and differentiated support to specialty dental practices. Originally focusing on support to endodontics practices (under the Endo1 brand), Specialty1 Partners quickly expanded its support to periodontics and oral surgery practices.

Since its founding, Specialty1 Partners has grown rapidly to become one of the largest private owners of specialty dental practices in the US. Headquartered in Houston, TX, Specialty1 Partners is led by its founders and a management team that is focused on ongoing growth and delivery of best-in-class services across its network of practices. Specialty1 Partners currently has over 225 locations across 28 states.

#priority

We believe in transparency through the talent acquisition process; we support our team members, past, future, and present, to make the best decision for themselves and their families. Starting off on the right foot with pay transparency is just one way that we are supporting this mission.

Position Base Pay Range

$60,000—$64,000 USD

Specialty1 Partners is the direct employer of non-clinical employees only. For clinical employees, the applicable practice entity listed above in the job posting is the employer. Specialty1 Partners generates job postings and offer letters to assist with human resources and payroll support provided to the applicable practice. Clinical employees include dental assistants and staff assisting with actual direct treatment of patients. Non-clinical employees include the office manager, front desk staff, marketing staff, and any other staff providing administrative duties.

Specialty1 Partners and its affiliates are equal-opportunity employers who recognize the value of a diverse workforce. All suitably qualified applicants will receive consideration for employment based on objective criteria and without regard to the following (which is a non-exhaustive list): race, color, age, religion, gender, national origin, disability, sexual orientation, gender identity, protected veteran status, or other characteristics in accordance with the relevant governing laws. Specialty1 Partners' Privacy Policy and CCPA statement are available for view and download at https://www.specialty1partners.com/privacy-policy/

Specialty1 Partners and all its affiliates participate in the federal government’s E-Verify program. Specialty1 further participates in the E-Verify Program on behalf of the clinical practice entities which are supported by Specialty1. E-Verify is used to confirm the employment authorization of all newly hired employees through an electronic database maintained by the Social Security Administration and Department of Homeland Security. The E-Verify process is completed in conjunction with a new hire’s completion of Form I-9, Employment Eligibility Verification upon commencement of employment. E-Verify is not used as a tool to pre-screen candidates. For up-to-date information on E-Verify, go to www.e-verify.gov and click on the Employees Link to learn more.

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Field Marketing Specialist

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