Sugarloaf and Sunday River In-Market Sales Manager

Boyne Resorts is seeking a driven, relationship-first sales professional to represent their Sugarloaf and Sunday River resorts in the Maine market. The Sales Manager will focus on building client partnerships and driving revenue growth through group sales across both resorts.

Responsibilities:

• Own and exceed sales and revenue goals across both full-service resorts, spanning a combined 74,000 sq ft in function space, diverse lodging, F&B, spa, golf, lift tickets, and additional ancillary revenue streams
• Prospect, qualify, and close new group business while deepening relationships with existing accounts at Sunday River and Sugarloaf
• Execute every stage of the group sales cycle — from lead generation through contract negotiation and close
• Hit and exceed weekly prospecting targets with self-motivation, discipline and creativity
• Conduct frequent, high-quality client visits and entertainment across Augusta and the broader Maine market
• Develop and maintain strong account relationships that translate into repeat and referral business across both resorts
• Prepare and present compelling proposals that match client needs to the full range of offerings at Sunday River and Sugarloaf
• Partner closely with conference services teams at both resorts to ensure seamless handoffs and exceptional guest experiences
• Stay current on market trends, competitive dynamics, and the evolving needs of your segments
• Develop and execute a market strategy for your segments grounded in data and destination insight across both properties
• Maintain accurate records in Amadeus/Delphi and contribute to weekly sales reporting for both resort VPs
• Bring a continuous improvement mindset — from strategy through execution — coordinating priorities across two resort teams

Requirements:

• 3–5 years of sales experience in hospitality, resort, or event/group management
• A proven record of hitting and exceeding group sales goals
• Comfort working across multiple stakeholders and teams — you're organized, communicative, and collaborative
• Excellent communication, negotiation, and client relationship skills — in person and in writing
• The ability to work independently and remotely while managing a demanding travel and client schedule
• Strong organization and problem-solving instincts; you don't let things fall through the cracks
• A flexible schedule — including select weekends and evenings for events and site visits at both resorts, along with frequent in-market travel
• Familiarity with Amadeus/Delphi and Duetto platforms
• Bachelor's degree in hospitality, business, or related field