Senior Client Marketing Manager

Bright Horizons is a leading education and care company that helps employees thrive at work and at home by partnering with employers to offer high-quality child care, elder care, and educational support. In this role, the Senior Client Marketing Manager will lead the strategy, development, and execution of impactful marketing programs for a portfolio of enterprise clients, focusing on client engagement, retention, and revenue growth.

Responsibilities:

• Lead the strategy and execution of client marketing programs for a portfolio of complex, multi-service, enterprise and enterprise-like accounts, driving significant impact on engagement, retention, and revenue growth
• Own and manage large-scale, high-visibility marketing initiatives (e.g., enterprise launches, multi-channel campaigns, transitions) with minimal oversight
• Serve as a recognized subject matter expert in client marketing, establishing best practices, frameworks, and standards across the team
• Partner with senior client stakeholders and internal leadership to influence marketing strategy, priorities, and long-term engagement plans
• Analyze performance data and trends to provide strategic recommendations that inform both client outcomes and broader team direction
• Contribute to team planning efforts, including goal setting, operational improvements, and identifying opportunities for scale and efficiency
• Lead cross-functional collaboration across marketing, client relations, and other internal teams to align on strategy and execution
• Provide guidance, coaching, and delegation of work to junior team members and peers; review work to ensure quality and alignment with strategic objectives
• Identify and drive process improvements, tools, and scalable solutions to enhance team performance and effectiveness

Requirements:

• Bachelor's Degree in marketing or related field required
• 8 years of professional experience in marketing required
• Strong proactive communication skills
• Project management skills; ability to own projects from end-to-end
• Highly organized with strong follow-through
• Excellent relationship-building abilities
• Strategic thinker with strong presentational skills
• Self-starter capable of working independently
• Ability to report out and articulate complex processes
• Forward-thinking, anticipating client needs
• Effectively handle escalations via efficient problem solving
• Must be results-oriented, highly motivated, able to function effectively under pressure
• Must be detail-oriented, set high standards for quality, and have strong organizational skills
• Prioritizes workload effectively by identifying high-priority tasks and proactively managing project timelines amid competing demands
• Technical Proficiency: Knowledgeable and adept at Microsoft OS, including Microsoft Office, Excel, Outlook
• Experience with Salesforce
• Experience with Salesforce Marketing Cloud
• Experience with print-on-demand systems