Marketing Manager, Partnerships

Runway is building AI to simulate the world by merging art and science. The Marketing Manager will build and scale marketing programs across creator, partner, sponsorship, and growth ecosystems, managing partnerships and campaigns from opportunity identification through performance measurement.

Responsibilities:

• You will own and support marketing programs that help Runway reach priority audiences, grow demand, and deepen our presence among our target audiences
• In the near term, this will include managing creator and influencer partnerships including affiliates, evaluating sponsorship opportunities, and building co-marketing programs with customers, technology partners, model providers, vendors, and ecosystem partners
• You will work across the full program lifecycle: identifying opportunities, developing briefs, managing outreach, coordinating execution, tracking performance, and recommending what to scale, change, or stop
• You will partner closely with growth, creative, comms, events, PMM, sales, business development, legal, and finance to make sure programs are clear, on-brand, operationally sound, and connected to business outcomes

Requirements:

• We're looking for a marketing generalist with strong executional judgment and enough strategic range to work across multiple types of programs for a range of B2C and B2B audiences
• Experience managing creator partnerships with a clear view of how long-form content performs differently from short-form and other social channels
• 4+ years of experience building marketing campaigns, influencer, affiliate, or growth programs from 0 to 1
• Experience managing external relationships: creators, sponsors, agencies, freelancers or vendors
• Experience writing briefs, managing timelines, coordinating stakeholders, and translating broad goals into concrete plans
• Strong taste, communication skills, and judgment around brand, audience fit, creator quality, partner value, business impact, and operational tradeoffs
• You should be comfortable with ambiguity and able to build from scratch. This role requires someone who can create structure where it does not yet exist, but without slowing the team down with unnecessary process
• You should care about measurement and be able to connect marketing programs to outcomes such as subscriptions, ARR, and enterprise pipeline influence
• Experience in AI, SaaS, subscription products
• Experience creating partner-facing materials such as briefs, sponsorship packages, or co-marketing materials
• Familiarity with Runway, AI video, creator communities, internet culture, and the broader creative technology ecosystem