Senior Manager, Growth Marketing

Gummicube Inc. is a specialized division within Airship Group, Inc., focused on app discovery and mobile growth. The Senior Manager, Growth Marketing will lead growth strategy and revenue expansion across a portfolio of ASO and mobile growth clients, combining performance marketing expertise with consultative leadership.

Responsibilities:

• Own client growth, retention, and revenue expansion for a portfolio of Gummicube accounts, using strategic planning and data-driven recommendations to deliver measurable business outcomes
• Lead business reviews, quarterly planning sessions, and growth strategy presentations for your clients, translating complex performance data into clear, actionable recommendations
• Mentor and develop Growth Managers, Analysts, and Specialists on your team, providing strategic guidance and career development support
• Drive budget expansion and secure incremental investment opportunities by demonstrating value through forecasting, scenario planning, and financial modeling
• Lead cross-functional initiatives across Paid Media, Business Development, and Account teams to align client strategy with Gummicube's ASO methodology and services
• Improve operational excellence by developing processes, documentation, and best practices that raise the bar for the broader team
• Use attribution platforms, analytics tools, and data visualization solutions to inform strategy and drive business decisions
• Use AI-powered tools where appropriate to improve personal productivity, reporting efficiency, and strategic analysis

Requirements:

• 7+ years of experience in growth marketing, performance marketing, user acquisition, digital marketing, or a related field
• 2–3 years of experience leading client strategy, owning accounts, and managing teams
• Experience managing $1M+ in annual media budget (or equivalent portfolio responsibility)
• Track record of growing revenue, client spend, or portfolio value
• Experience presenting performance results and strategy recommendations to executive stakeholders
• Deep familiarity with digital marketing metrics: CAC, ROAS, LTV, retention, incrementality, and attribution
• Direct experience building campaigns on platforms such as Apple Search Ads, Meta (Facebook/Instagram), Google App Campaigns, or similar
• Strong written and verbal communication skills, with the ability to adjust your style based on your audience
• Comfort working in a fast-paced, client-focused, remote environment
• Strong ownership, follow-through, and attention to detail
• Experience with App Store Optimization, app store analytics, or mobile conversion optimization
• Experience working with enterprise clients or in agency-style client engagements
• Familiarity with Gummicube's tools, the App Store, Google Play, or app store creative testing and conversion optimization
• Experience analyzing complex issues and developing realistic plans, programs, and recommendations for diverse stakeholders
• Comfort presenting to C-level stakeholders and connecting marketing activities to broader business objectives
• Experience experimenting with AI tools in your personal or professional life - or an eagerness to learn