Sr. Product Manager/Agency Revolution (Remote)

FMG is a digital marketing platform that helps financial professionals, insurance agents, and enterprises grow their businesses through scalable and compliant marketing solutions. The Sr. Product Manager will lead the RelationshipOS intelligence-layer strategy for Agency Revolution, drive discovery and rapid product delivery, manage integrations and vendors, oversee the product roadmap, and coach a team of Product Owners and a Product Analyst.

Responsibilities:

• RelationshipOS — the intelligence layer. Churn signals. Cross-sell opportunities. Adaptive customer journeys instead of rigid sequences. You define what "acted on" means, instrument it, and are accountable for the number
• AR Connect and the vendor stack. AR Connect is our integration layer — where APIs pull in calls, carrier communications, life events, and other signals, and where third-party capability plugs into our distribution. It's the substrate the whole thesis sits on, and it's how a promising vendor becomes a live use case in front of agencies
• That work is yours: mapping the landscape of management systems, carrier connections, data enrichment providers, and AI vendors; deciding what we integrate versus build; running the POCs; and getting from "interesting demo" to something an agency actually uses. Data quality, latency, unit economics, and what happens when a vendor's model is wrong are your problems to surface early. You shape the deals and bring the recommendation — the SVP and our partnership team close them
• Voice AI as a channel. Not a feature — a real channel. Define the MVP, run pilots where AI handles outbound outreach with warm handoffs to agencies, and produce the evidence for whether this moves us from subscription toward outcome-based pricing
• The Agency Revolution roadmap. What ships, in what order, and what we stop doing. You own the sequencing and defend it
• The modernization question. Agency Revolution is profitable and proven, built on aging foundations. You need a point of view on what to rebuild, what to retire, and what to leave alone because thousands of agencies depend on it — including how far AR should converge with FMG's platform. You won't make that call alone. You’ll produce the work that makes the decision possible, and your recommendation will carry significant weight in the room
• The same is true of pricing model changes and major partnerships: your analysis and recommendation, the SVP's decision. If you'd rather hold the pen on those today, this is the wrong seat — but it’s a seat with room to grow into broader product leadership as the business expands

Requirements:

• 5+ years of Product Management experience in a SaaS company
• 1+ year of experience in the P&C insurance or insurtech industry
• Experience personally leading product discovery, prototyping, launch, and iteration — not just managing a backlog
• Experience managing or directly coaching Product Managers, Product Owners, or similar product team members
• Experience working with AI-enabled products, third-party integrations, vendors, and build-vs-buy decisions
• Strong product judgment in ambiguous, early-stage environments
• Comfortable working directly with customers and turning discovery into shipped product quickly
• Experience owning roadmap and prioritization for an established SaaS product
• Strong written communication and ability to make clear recommendations and decisions
• AI-first by default. You reach for the fastest credible way to test an assumption, often using a model, an agent, a vendor, or a rough prototype before writing a detailed specification. You have real opinions about where LLMs are reliable enough to put in front of an agency owner and where they aren't — opinions you formed by shipping, not by reading
• Player-coach because you think it makes better products. Not because you have to be. You believe the person talking to the agency owner should be close to the person shaping the build, and you're willing to do both jobs well in the same week
• You've managed, or you're clearly ready to. Three people who need coaching is a real management job, not a title perk. They will need direction, prioritization, and development, but you will not be managing a team of autonomous Product Managers
• Leverage over headcount. When work grows, your first instinct is an agent, a vendor, an integration, or a sharper system — not a hiring req. You'd rather integrate a proven platform in a quarter than build it yourself in a year, and you're comfortable being the person who has to make someone else's technology work in our product
• You decide fast and know which decisions are reversible. Most are. You iterate on those and reserve rigor for architecture and partnerships
• You want a bet, not a backlog. You'll be measured on whether agencies adopt the intelligence layer and what it does to revenue
• Insurance distribution fluency is a strong plus. If you've sat across from independent P&C agency owners and know why their data is messy, you'll move much faster — and this role transfers a decade of founder knowledge to whoever takes it