Sr. Product Marketing Manager

Pendo is a software company focused on improving society's experience with software through product management and product success solutions. Pendo is seeking a Senior Product Marketing Manager to support its growing Enterprise business by developing positioning, messaging, content, market research, and go-to-market strategies. The role partners cross-functionally with Product, Sales, and Marketing and uses AI-enabled workflows to accelerate execution.

Responsibilities:

• Own and maintain clear, concise, and impactful solutions messaging for the Enterprise market. Translate Pendo's product capabilities into value-driven narratives that resonate with Enterprise buyers
• Collaborate strategically with Product, PMM, Sales, and Marketing teams to package and position Pendo's offerings for Enterprise clients. Serve as a key conduit between Enterprise go-to-market teams and Product by bringing field feedback into product conversations
• Move fluidly across adjacent work as priorities shift, including solutions marketing, growth-hacker-style experiments, and demand-gen support. Adapt quickly rather than staying in a single fixed lane
• Leverage AI tools and workflows, including building agents, to accelerate research, content creation, and go-to-market execution. Use AI as a practical multiplier for how you work and what you ship
• Conduct in-depth research to define, understand, and articulate the distinct needs and opportunities within the Enterprise landscape for Pendo. Use that insight to shape messaging, campaign direction, and sales conversations
• Forge strong partnerships with the Enterprise Sales team to understand their requirements, challenges, and revenue opportunities. Participate in strategic Enterprise deals by providing product and solutions expertise
• Rapidly test, learn, and adapt messaging and campaigns in a fast-changing environment. Use feedback from the market, Sales, and Product to improve the work quickly
• Develop compelling content and collateral for Enterprise audiences, including presentations, white papers, and case studies. Ensure materials are clear, persuasive, and aligned to the needs of Enterprise buyers
• Elevate and accelerate Pendo's overall Enterprise marketing strategy and execution. Contribute strategically to competitive intelligence, pricing considerations, and enablement programs tailored for the Enterprise market

Requirements:

• A proven track record of building and shipping product marketing work, with depth of ownership that matters more than the number of years in seat
• Experience creating, testing, and adapting product marketing work in fast-moving, high-growth, startup, or similarly ambiguous environments
• AI fluency, including comfort working in an AI-shaped environment and using AI tools or workflows to improve research, content creation, and execution
• Ability to operate in ambiguity, move across shifting priorities, and flex into adjacent areas such as solutions marketing, growth, and demand generation
• Exceptional ability to translate technical product features into compelling, value-driven solutions for buyers
• Demonstrated experience conducting market research, competitive analysis, and developing targeted messaging
• Strong collaboration and communication skills, with the ability to partner effectively across Product, Sales, and Marketing teams
• Excellent written and verbal communication skills, including the ability to present complex information clearly and persuasively
• Ability to travel occasionally
• Experience building AI agents or workflows to accelerate product marketing or go-to-market work
• Experience supporting Enterprise marketing, Enterprise sales motions, or strategic Enterprise deals
• Experience contributing to competitive intelligence, pricing considerations, or enablement programs tailored for Enterprise markets
• Experience developing Enterprise-facing collateral such as presentations, white papers, and case studies