AI Native Engineer, Growth Marketing

CookUnity is a chef-focused meal delivery and marketplace company that connects customers with meals from chefs. The AI Native Engineer, Growth Marketing will embed AI across performance marketing, creative production, CRM, landing pages, growth operations, and growth product initiatives. The role will build production-grade AI tools, workflows, and infrastructure while partnering with Growth, Product, and Engineering teams.

Responsibilities:

• Performance Marketing: Build AI-powered tools to automate bid strategy analysis, budget pacing alerts, creative performance scoring, and anomaly detection across paid channels (SEM, Meta, Affiliate, YouTube, etc.)
• Creative Studio: Develop AI workflows for ad copy generation, creative brief automation, image asset variation at scale, and creative performance feedback loops between analytics and the studio team
• CRM & Lifecycle: Implement AI-driven personalization and send-time optimization across email, SMS, push, and in-app channels; build agentic workflows that pull Snowflake data, generate segment logic, and trigger Braze campaigns with minimal manual intervention
• Landing Pages & Conversion: Automate LP variant generation, headline testing ideation, and personalization logic by audience segment or traffic source
• Growth Ops: Build internal AI tools — dashboards, Slack bots, report generators — that reduce repetitive analytical work and accelerate decision-making across the team
• Growth Product: Partner with Product and Engineering to identify where AI-powered features (recommendations, dynamic content, smart nudges) can accelerate funnel conversion and retention
• Tooling & Infrastructure: Evaluate, implement, and maintain the AI/ML toolstack that powers Growth — from LLM APIs to workflow orchestration tools to data pipelines

Requirements:

• 2–5 years of engineering or technical experience, with meaningful hands-on work applying AI/LLMs to real business problems (side projects count — we care about what you've built, not just where)
• Proficiency in Python or Typescript and comfort working with APIs (OpenAI, Anthropic, or similar LLM providers)
• Build repeatable skills or plugins for popular LLM clients to empower your team
• Educate and mentor team members to become more AI-Native
• A builder's mentality: you'd rather ship a working prototype than write a spec about one
• Ability to work cross-functionally and translate between technical and non-technical stakeholders
• Experience with workflow orchestration tools (Agent SDK, n8n, Make, Zapier, or custom Typescript/Python pipelines)
• Prior work at a DTC subscription company or growth-stage startup
• Familiarity with prompt engineering, RAG architectures, or fine-tuning
• Experience building internal tools used by non-technical teams
• Familiarity with marketing platforms and data infrastructure — ideally some combination of Braze, Google Ads, Meta Ads Manager, Snowflake, or equivalent
• Strong enough understanding of growth marketing to ask the right questions and build tools that practitioners actually want to use