Senior Marketing Analytics Manager - BI & Data Architecture

Samsara is a connected operations technology company that provides IoT-powered solutions for physical industries. The Senior Marketing Analytics Manager - BI & Data Architecture will bridge data engineering and marketing analytics by building scalable data architectures, semantic layers, ETL pipelines, dashboards, and AI-enabled business intelligence workflows.

Responsibilities:

• Act as the bridge between Data Engineering and Marketing Analytics, designing, building, and maintaining robust ETL pipelines and "Gold Layer" tables in Databricks
• Develop and document semantic layers, data dictionaries, and markdown files designed specifically to train and enable AI agents for scalable, self-serve BI
• Develop dashboards and analyses to surface business-critical KPIs and assess sales and marketing performance
• Perform ad-hoc reporting and deep dives to uncover key insights across programs and initiatives to inform strategy and decision making
• Partner with marketing stakeholders to translate complex business requirements into scalable data models and analytics-ready datasets
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices

Requirements:

• This is a remote position open to candidates residing in the US except the San Francisco Bay Metro Area, NYC Metro Area, and Washington, D.C. Metro Area
• Relocation assistance will not be provided for this position
• Bachelor's in Statistics, Computer Science, Business, Economics or other related analytical fields
• 5+ years of relevant analytics, business intelligence, artificial intelligence or data engineering work experience
• Expert in SQL, python, DBT and visualization platforms
• Hands-on experience working with Databricks (or similar lakehouse architectures) to transform and model large datasets
• Experience building data backends, semantic layers, and structured documentation optimized for AI ingestion and agentic workflows
• Strong analytical and critical thinking skills with experience in data analysis
• Comfortable leveraging AI tools to accelerate data transformation, analysis, and visualization workflows
• Experience supporting Sales, Product or Marketing teams
• Tableau preferred
• Experience building interactive applications using Streamlit or Claude workflows
• Experience building web applications
• Experience working in web analytics
• Sales and marketing experience including familiarity with MarTech tools
• Navigate large, multifaceted datasets to answer hard questions — drawing on the right analytical or statistical approach for each problem
• Data Science, machine learning or predictive analytics experience
• Actively builds AI fluency relevant to BI and analytics work, including prompt engineering for data tasks, exploring AI-assisted features in tools, and staying current on how AI is reshaping the analytics landscape
• Comfort working in an exploratory environment, testing and iterating on new data sources and methodologies