Product Designer

Meta builds technologies that help people connect, find communities, and grow businesses. Meta is seeking a Principal Product Designer to define design strategy and vision for complex, cross-cutting product areas across its family of apps and platforms. The role leads flagship product initiatives, develops design systems and interaction models, influences executives and cross-functional teams, and mentors designers while integrating AI into design workflows.

Responsibilities:

• Define and drive design strategy and vision for large-scale, ambiguous product areas spanning multiple teams and surfaces across Meta's family of apps
• Lead end-to-end design for flagship product initiatives that are critical to organizational milestones, from early concept through scaled launch
• Develop novel interaction models, design systems, and experience frameworks that establish new standards of quality and coherence across product surfaces
• Leverage advanced prototyping and AI-powered design tools to visualize end-to-end product visions, accelerate iteration, and influence strategic direction
• Shape goals and roadmap direction across multiple cross-functional teams by integrating company strategy, executive perspectives, and emerging platform trends
• Communicate design vision and rationale to executive and cross-functional leaders, driving clarity and alignment on organization-wide and company-wide design priorities
• Anticipate the evolution of design patterns and systems, proactively leading efforts to align standards across product areas and teams
• Mentor and direct other designers across the organization, developing shared tools, resources, and processes that elevate collective design practice
• Partner with product management, engineering, data science, and research to synthesize user insights, technical constraints, and business objectives into cohesive product experiences
• Contribute to organizational learning by integrating new technologies, including AI, into design workflows and sharing findings that help teams work more effectively

Requirements:

• 12+ years of product design experience, with a portfolio demonstrating mastery of interaction design, visual craft, and systems thinking at scale
• Experience leading design strategy and vision for large-scale, complex product areas with cross-functional and cross-organizational impact
• Experience influencing executive and cross-functional leaders through written and verbal communication, driving alignment on product design direction and priorities
• Experience directing other designers and shaping design practice across multiple teams, including developing shared frameworks, standards, and processes
• Experience using prototyping to communicate end-to-end product visions and leveraging AI tools to improve design quality, operational efficiency, or innovation in human-computer interaction
• Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
• Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
• Demonstrated ability to integrate AI tools into design workflows to drive measurable improvements in efficiency, quality, or the scope of design output
• Experience navigating highly ambiguous product spaces where fundamental design principles are not fully established, developing novel approaches that align with broader organizational goals
• Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies
• Experience contributing to organization-wide design hiring, mentorship programs, or community-building initiatives that strengthen design practices and standards at scale
• Experience defining and evolving design systems and visual standards that scale across large, multi-surface consumer products with hundreds of millions of users