B2B Event Marketing Manager (6-Month Contract)

Instacart is transforming the grocery industry by helping people access groceries and household goods while creating flexible earning opportunities for personal shoppers. The B2B Event Marketing Manager will own the execution of major industry tradeshows, executive programs, and hospitality experiences, managing creative assets, project plans, budgets, vendors, and performance measurement.

Responsibilities:

• Instacart's B2B event calendar is executed flawlessly across premier tradeshows (Cannes Lions, Expo West, Shoptalk Europe), executive programs, and bespoke hospitality experiences, with every event delivered on time and within budget
• Event creative assets are produced in close partnership with marketing, creative, and sales teams, ensuring consistent brand representation across all touchpoints
• Project plans, timelines, and budgets are built and maintained per event, giving stakeholders across Sales, Corp Comms, Product Marketing, Growth Marketing, and Creative clear visibility and alignment throughout
• A reporting and measurement framework is in place that captures event performance and informs future investment decisions
• Vendor and contract relationships are managed efficiently, with invoicing and negotiations handled smoothly to keep event operations running without friction

Requirements:

• 5 to 10 years of B2B event marketing experience
• Hands-on Cannes Lions experience required
• Proven track record managing high-profile tradeshows and industry events
• Highly organized, with the ability to manage multiple events simultaneously in a fast-paced environment
• Strong written and verbal communication skills
• Experience with contract negotiation and vendor invoicing
• Comfortable with administrative duties and operational support
• Ability to travel 2 to 4 times during the contract period
• Experience with Cvent, Salesforce, Google Sheets, or Excel
• Experience with events in the eCommerce, AdTech, and/or CPG marketing industries
• Experience managing large-scale events (100 to 600+ attendees)