Sr. Partner Marketing Manager (US East Coast)

Mitek is a global leader in digital and biometric identity authentication, fraud prevention, and mobile deposit solutions. The Senior Partner Marketing Manager will accelerate growth through Mitek’s global partner ecosystem by developing joint marketing plans, enabling partner sellers, executing demand-generation campaigns, and measuring partner-driven pipeline and revenue.

Responsibilities:

• Develop and execute joint marketing and growth plans for priority partners
• Adapt programs to different partner types, routes to market, target audiences and shared revenue objectives
• Build strong relationships with partners’ marketing, product and sales teams to identify opportunities, remove barriers and drive action
• Partner closely with Mitek’s Partner Sales team to align marketing activity with commercial priorities
• Identify gaps in partner enablement and develop the resources partners need to market and sell Mitek solutions effectively
• Create or adapt partner-ready messaging, content, sales playbooks, training materials and portal resources
• Help partner sellers understand Mitek’s value proposition and communicate it confidently to their customers and prospects
• Collaborate with Digital Marketing and the wider Field Marketing organization to create integrated campaigns that reach partners’ customers and prospects
• Deliver programs across digital channels, content, webinars, events and partner-owned channels
• Support the acquisition, launch and activation of new partners through targeted campaigns developed with Sales and Digital Marketing
• Work with regional Field Marketing leaders to support partner events, webinars and other activation opportunities
• Measure partner engagement, campaign performance, partner-sourced and partner-influenced pipeline, conversion and revenue impact
• Use performance data to improve campaigns, identify successful approaches and scale them across partners and regions
• Provide clear updates and recommendations to Marketing, Sales and other stakeholders
• Help improve visibility into partner marketing performance and its contribution to Mitek’s growth

Requirements:

• • Significant B2B marketing experience, including direct experience in partner, channel, alliance or ecosystem marketing
• • Demonstrated success developing and executing programs with external partners that contributed to pipeline, revenue or partner activation
• • Experience creating integrated demand-generation campaigns across digital channels, content, webinars, events and partner-owned platforms
• • A strong understanding of indirect sales models, partner journeys and different routes to market
• • The ability to translate complex products and solutions into clear, relevant messaging and content for partners
• • Experience developing partner enablement materials such as playbooks, training, campaigns, content and portal resources
• • Confidence working directly with partner marketing, sales and product teams
• • Experience using CRM, marketing automation, analytics and partner platforms to measure engagement, pipeline and campaign performance
• • Strong relationship-building, communication and project-management skills
• • The ability to influence and coordinate internal and external stakeholders without direct authority
• • A proactive and collaborative relationship builder who can influence internal teams and external partners
• • Commercially minded, with a clear understanding of how marketing activity contributes to pipeline and revenue
• • Comfortable moving between strategic planning and hands-on execution
• • Data-driven and curious, using results to improve decisions and optimize performance
• • An organized project manager who can manage multiple partners, campaigns and priorities
• • A clear communicator who can simplify complex solutions and create compelling partner-ready messaging
• • Adaptable and comfortable working across regions, cultures and different types of partner organizations
• Preferred candidates will be located in the US EAST COAST time zone
• • Experience in enterprise SaaS, cybersecurity, digital identity, fraud prevention, fintech or financial services
• • Experience supporting a global partner ecosystem across different regions and partner types
• • Familiarity with partner relationship management platforms and partner marketing automation tools
• • Experience with account-based marketing or joint go-to-market programs
• • Experience using AI-enabled marketing tools to improve content creation, campaign execution or performance analysis