Senior Manager, U.S. Marketing, Residents & Fellows

Enovis is an innovation-driven medical technology company providing orthopedic and surgical solutions. The Senior Manager will lead U.S. marketing strategy for resident and fellowship programs, focusing on engagement, acquisition, retention, and long-term customer development while collaborating cross-functionally and optimizing data-driven programs.

Responsibilities:

• Maintain and develop relationships with the current strategic resident & fellowship programs
• Identify and assess potential new candidates for strategic resident & fellowship programs
• Develop strategy and processes for working with high level orthopedic residency programs
• Take the lead on all communications with fellows and residents for all programs, outside of Medical Education roles and responsibilities
• Communicate all feedback and information on fellows to the appropriate persons in the field sales organization & Enovis Surgical internal teams
• Develop and maintain database of fellows and residents
• Develop and maintain database for Resident and Fellow retention
• Work with internal teams to develop and maintain metrics to evaluate the outcomes of specified programs
• Support Downstream Initiatives for all fellow and resident meetings and medical education events
• Prepare, manage, and maintain Downstream Marketing Budget in relation to Resident and Fellows Strategy
• Identify key market trends, consumer insights, and competitive dynamics to inform marketing strategies and product positioning
• Define key performance indicators (KPIs) for marketing initiatives and ensure proper tracking and measurement of performance against goals
• Shape lifecycle marketing initiatives to enhance customer acquisition, drive repeat purchases, and increase customer lifetime value
• Oversee personalization and segmentation strategies to ensure marketing efforts resonate with key audience segments
• Utilize data-driven insights to adjust marketing strategies and optimize effectiveness against business growth goals
• Provide regular reporting and presentations to senior leadership, highlighting marketing performance, opportunities, and challenges
• Performs other duties as assigned

Requirements:

• • 8+ years related experience in successful marketing roles, reconstructive sales, or resident/fellowship strategy in the medical device industry, focused on strategic customer acquisition and retention
• • Proven experience launching and scaling complex marketing strategies
• • Strong understanding of orthopedic procedures in adult reconstruction; including Hip, Knee, and Upper Extremity Arthroplasty
• • Must possess professional ethics and demeanor
• • Must demonstrate excellent customer service and communication skills
• • Excellent computer skills (Microsoft 360, Office, Excel, Word, Power Point, Teams, Zoom)
• • Must be able to communicate in English clearly and fluently, both written and verbal
• • Must be proficient in interacting with physicians, industry personnel and researchers in face-to-face, telephone and electronic communications
• • On-Site Austin based residency preferred: Must be able to travel up to 45% of the time; domestic
• • Off-Site based residency will require increased travel: 65-70% travel; domestic
• • Typical work-related travel assignments range 1-3 days, and as such overnight, out-of-town stays are required
• • Must have flexible schedule adaptable to constant change and be able to work nights and weekends
• Currently, Enovis does not provide sponsorship for employment visas (e.g., H-1B) and will not offer such sponsorship in the future. Applicants must already have full-time work authorization in the United States, both now and in the future, without requiring sponsorship.
• • BA/BS Degree Business, Marketing, Engineering, or related field preferred
• • Master's degree Marketing, Business, Communications, or related field preferred but not required
• • High-paced growth environment, need to be comfortable taking charge of multiple projects at one time
• • Experience with robotics, navigation, AR/VR, or digital surgical technologies
• • Strong executive communication and storytelling capabilities
• • Strategic Thinking: Ability to define long-term vision while executing near-term priorities
• • Clinical & Technical Acumen: Deep understanding of surgical workflows and enabling technologies
• • Commercial Orientation: Focus on adoption, utilization, and revenue impact
• • Financial Rigor: Data-driven decision-making with strong business case discipline
• • Leadership & Influence: Ability to align and mobilize teams