Commercial Marketing Manager (B2B)

Aescape is a New York-based robotics and AI company developing intelligent, personalized bodywork and recovery solutions. The Commercial Marketing Manager (B2B) will drive B2B pipeline generation and lead conversion by creating content, executing campaigns, supporting events, managing CRM data, and closely partnering with sales.

Responsibilities:

• Content creation: Leverage existing brand assets and AI tools to create and customize content for web, email and social channels
• Hands-on campaign execution: Write, build, and deploy outbound email campaigns, nurture sequences, and sales enablement content (one-pagers, case studies, follow-up templates)
• Strategic event marketing: Own pre-event outreach, on-site lead capture strategy, and post-event nurture sequences to turn attendees into pipeline
• Performance tracking and data ownership: Oversee the CRM, build and maintain lead lists, and report on campaign performance and event ROI
• Tight alignment with sales: Sit in daily and weekly sales syncs to review lead quality, gather feedback, refine follow-up cadences, and make real-time campaign adjustments based on field feedback

Requirements:

• 3–5 years of experience in growth, demand generation, sales enablement, or integrated campaign execution (rather than broad brand strategy)
• Sales-embedded mindset: You treat the sales team as your primary partner and client, and measure your success by the leads you generate and nurture for them
• Strategic event support: Ability to equip sales for on-site events with pre-event and post-event materials
• Hands-on email and automation skills: Real experience writing copy, building email workflows, and executing sends directly in marketing automation platforms (Salesforce, Pardot, or similar)
• AI-forward: Curious about new tools and willing to experiment with what's available to support content creation, partner enablement, and outbound messaging
• Analytical and metric-driven: Comfortable preparing, reviewing, and sharing campaign performance, and clear about what works and what doesn't
• Bonus: Experience in hardware, wellness, commercial real estate, hospitality, or channel/reseller sales motions