Senior Technical Product Marketing Manager, Edge (SMM193)

Defense Unicorns is hiring a Senior Technical Product Marketing Manager, Edge, to lead product marketing strategy for UDS Fleet and drive its growth and adoption across defense edge environments. The role owns go-to-market strategy, positioning and messaging, technical content and demonstrations, feature launches, and collaboration with Product, Engineering, Growth, and executive leadership.

Responsibilities:

• Develop and execute end-to-end go-to-market strategies for new products and features
• Define target audiences, positioning, messaging, and product narratives
• Support product naming, launch planning, adoption, and post-launch optimization
• Establish the go-to-market foundation for products entering new or undefined markets
• Establish deep technical expertise across the Defense Unicorns product portfolio
• Translate complex technical concepts into clear and differentiated customer value
• Create solution briefs, white papers, technical blogs, and web content
• Develop presentations, launch materials, videos, demos, and use-case narratives
• Partner with Product and Engineering to develop repeatable technical demonstrations
• Conduct market research and competitive analysis
• Translate market intelligence into positioning, messaging, and go-to-market recommendations
• Use qualitative and quantitative insights to improve marketing execution
• Serve as a product evangelist for Defense Unicorns products and philosophies
• Communicate the value of Defense Unicorns capabilities within the defense industry
• Provide recommendations that improve products, services, and market adoption
• Operate effectively amid ambiguity and establish structure for new market offerings

Requirements:

• 7+ years of experience in technical product marketing, product management, solutions engineering, developer relations, or a related function
• Significant experience owning technical go-to-market programs
• Demonstrated experience launching a new technical product, platform, capability, or major feature
• Experience introducing products without an established category, customer base, or messaging foundation
• Strong working knowledge of artificial intelligence and machine learning concepts
• Strong working knowledge of edge computing, distributed systems, or software deployment and management across remote or resource-constrained environments
• Understanding of the challenges associated with operating software in disconnected, intermittently connected, or bandwidth-constrained environments
• Deep understanding of modern software development and DevSecOps
• Experience with Kubernetes, Helm, containers, APIs, and platform engineering
• Strong technical and creative writing skills, making complex topics accessible to non-technical audiences
• Exceptional interpersonal, presentation, and public-speaking skills
• Experience leading complex cross-functional initiatives
• Ability to communicate and collaborate effectively in a remote work environment
• Experience working with defense, national security, or federal government customers