Product Marketing Manager

ShipSavvy is hiring a Product Marketing Manager to own product positioning, launches, and sales enablement. The role also builds partner, referral, and affiliate programs and measures their impact on customer growth and revenue.

Responsibilities:

• Launch every release: release notes, in-app messages, emails to the customers it affects, and a short brief for sales and support
• Own positioning and one-pagers for each product line: cross-border labels, customs brokerage (Savvy Broker), integrations and API, pickups and drop-off, and our US platform
• Build sales tools: rate comparisons, customer stories and pitch materials
• Run our partner program: co-branded sign-up pages for partners such as 3PLs and prep centers, referral partners, and an affiliate program with clear terms and tracking
• Own our listings and co-marketing on marketplaces, app stores and carrier and platform partner pages
• Lead the launch messaging for our January release and our US go-to-market
• Report on what works: new active customers and revenue by launch, partner and program

Requirements:

• 4+ years in product marketing, partner marketing or both, in shipping, logistics, fulfillment or e-commerce software (or a closely related space)
• You have launched products and written the messaging yourself
• You have built or run a partner, referral or affiliate program
• You know how small and mid-sized online sellers choose their shipping and fulfillment partners
• Hands-on with digital and social: you make your own one-pagers, social posts and simple graphics in Canva or similar tools
• Clear, simple writing
• Comfort with data: CRM, web analytics and campaign reporting
• Strong Market Research and analytical skills to understand customer needs, industry trends, and competitive landscapes
• Experience developing and executing Go-to-Market Strategy for product launches and feature releases
• Background in Product Marketing, including crafting positioning, messaging, and value propositions for B2B technology or logistics solutions
• Familiarity with Product Management practices and the ability to collaborate on roadmap planning and feature definition
• Sales collaboration skills, including creating sales enablement tools and partnering with sales teams to drive product adoption
• Excellent written and verbal communication skills, with the ability to translate complex concepts into clear, customer-focused messaging
• Proven ability to work cross-functionally with product, sales, operations, and marketing teams in a fast-paced environment
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Demonstrated ability to use data and metrics to measure performance and inform marketing decisions
• cross-border or customs experience
• a network in North American e-commerce
• experience in logistics, e-commerce, or SaaS