Regional Marketing Manager | West Coast | Remote

Grafana Labs is the company behind Grafana Cloud, a fully managed observability platform. The Regional Marketing Manager will execute regional marketing strategies and lead programs that drive measurable business outcomes, including ABM, events, AI-enabled workflows, reporting, and cross-functional initiatives.

Responsibilities:

• Lead regional marketing programs from planning through execution and retrospective, including program strategy, budget management, goal setting, delivery, and performance reporting
• Execute ABM and regional marketing initiatives, partnering closely with Sales and SDR teams while contributing to prioritization and program planning
• Independently manage day-to-day decisions, proactively address risks, and escalate issues when appropriate
• Serve as a proficient user of core marketing platforms, including Splash, Zuddl, Salesforce, and Monday.com, while identifying opportunities to improve processes and tooling
• Develop and document AI-enabled workflows that improve efficiency, consistency, and scalability across marketing operations, event execution, and reporting
• Identify opportunities to apply AI and automation across regional marketing programs and contribute to the development of shared team processes and best practices
• Analyze program performance and translate data into actionable insights and recommendations
• Plan and manage projects independently, set realistic timelines, coordinate stakeholders, and deliver on commitments
• Provide guidance and support to Associates, contractors, and other team members on shared initiatives
• Build expertise in Grafana's go-to-market strategy, regional marketing programs, and the ecosystem of channels, vendors, and partners that support growth

Requirements:

• Located on the West Coast of the United States
• 3-5 years in field or regional marketing, or events, including end-to-end ownership of programs
• Strong project, time, and stakeholder management, with consistent attention to detail
• Independent proficiency with Splash, Zuddl, Salesforce, and Monday.com or similar
• Demonstrated experience operationalizing AI in marketing work: reusable prompts, documented processes, or lightweight automations
• Willingness to travel approximately 40%
• Open source go-to-market motion and the regional market a plus