Senior Product Marketing Manager

Ditto is hiring a Senior Product Marketing Manager to shape the narrative for its Edge Sync Platform and individual products. The role leads product positioning and end-to-end go-to-market launches for consumer, commercial, and public-sector audiences, while equipping Sales and Solutions Engineering with effective sales materials.

Responsibilities:

• Own the narrative for Ditto’s Edge Sync Platform: one durable argument for why edge-native architecture wins, built to hold up in front of a developer, a CIO, and a program officer
• Build positioning and messaging frameworks for each product, including the Ditto Edge SDK, Ditto Cloud, Ditto Server, Ditto Propagate, and Ditto Apps. Ground each one in customer research and win/loss evidence rather than opinion
• Run go-to-market end to end for every launch: tiering, positioning, input on pricing and packaging, the assets themselves, internal enablement, and a defined 90-day measure of whether it worked
• Adapt that single platform story into three market stories for B2C, B2B, and B2G buyers, with the proof points, objections, and procurement realities specific to each
• Equip Sales and Solutions Engineering with pitch narratives, battlecards, demo storylines, and objection handling, then track whether those assets get used in real deals
• Keep a current read on competitors, alternatives, and adjacent technologies, then bring what you learn back into positioning and roadmap conversations

Requirements:

• You've positioned a technical product for more than one kind of buyer, and you can show us the before and after
• You're comfortable writing for a technical audience as well as for sales and the broader market
• You hold your own with engineers on architecture, APIs, SDKs, networking, and distributed systems without needing a translator in the room
• You get your point of view from primary research: customer interviews, win/loss calls, and recorded sales conversations
• You form positions from evidence as much as from experience
• You can run a launch across Product, Engineering, Sales, Support, and Partnerships without managing any of those teams
• You're proficient with current AI tools and models, and you use them to extend your work through automation, ideation, asset creation, and sharper decision-making
• You also know where those tools stop being useful: what you shouldn't hand off and when leaning on them too hard leaves the work more artificial than intelligent
• Developer marketing experience, including documentation, SDK onboarding, and developer community channels
• Background in infrastructure, data platforms, mobile tech, edge computing, or IoT — or a track record of learning a hard technical category quickly
• Experience defining a category before buyers had framed the problem the way you needed them to
• Design range across product and marketing, from spinning up a new product page to building slides for the master sales deck
• Public-sector or defense exposure: program offices, primes, FedRAMP or ATO processes, and the procurement cycles that come with them