Growth Go-to-Market Engineer

Chainalysis is seeking a Growth Go-to-Market Engineer to build and scale workflows, systems, and outbound strategies that help Sales engage the right customers. The role identifies growth opportunities, develops and tests targeted outbound plays, and uses data enrichment, AI, and automation to drive measurable commercial outcomes.

Responsibilities:

• Identify promising market segments, buying situations, and account level triggers in partnership with Sales
• Develop targeted outbound plays, defining the audience, buyer problem, messaging, offer, seller action, and success criteria
• Build, own, and optimise Clay tables and research workflows, connecting enrichment, signal detection, account research, and contact discovery
• Use AI to interpret market signals, classify accounts, and generate relevant research and messaging inputs
• Map key accounts and buying committees, providing sellers with clear, evidence based insights and recommended actions
• Work directly with Sales teams to test outbound plays, gather feedback, measure performance, and determine what to scale or refine
• Establish quality controls and source references to ensure research and AI generated outputs are accurate and trustworthy
• Turn successful experiments into reusable workflows, signals, audience logic, and play templates
• Connect outbound strategies with ABM, paid media, and lifecycle marketing initiatives
• Partner with RevOps on CRM integrations, sales tooling, tracking, and workflow governance
• Identify growth opportunities through market research, buyer signals, and Sales feedback
• Build and maintain Clay tables for account enrichment, contact discovery, research, and prioritisation
• Develop AI powered workflows that generate accurate account insights and seller context
• Create and launch targeted outbound plays with Sales teams
• Analyse performance across engagement, meetings, opportunities, and pipeline
• Refine, scale, or retire workflows based on results and seller feedback
• Develop reusable research components, signals, and play templates
• Work with RevOps on Salesforce integrations, tracking, and governance
• Document workflows and best practices to support adoption across teams and markets

Requirements:

• Experience building B2B outbound, growth marketing, demand generation, or account based marketing programmes
• Strong marketing judgement across segmentation, buyer problems, positioning, and messaging
• Hands on experience with Clay or similar data enrichment and workflow automation platforms
• Practical experience using AI for research, classification, personalisation, and decision support
• A track record of working directly with Sales teams to turn growth ideas into executed outbound plays
• Experience identifying buying signals, researching accounts, and mapping buying committees
• The ability to distinguish verified evidence from assumptions and evaluate results critically
• A commercially minded approach, connecting growth activity to meetings, opportunities, and pipeline
• Understanding of B2B go to market strategies, outbound motions, demand generation, and ABM
• Ability to identify high value segments and translate buyer insight into targeted growth plays
• Experience developing messaging and value propositions for specific audiences
• Experience connecting data sources, research workflows, and automation tools
• Practical use of AI for research, personalisation, and interpreting information
• Ability to structure data, troubleshoot workflows, and maintain data quality
• Proven ability to work closely with Sales teams to develop and execute outbound strategies
• Ability to translate account insights into clear seller context and actionable recommendations
• Experience gathering feedback, improving adoption, and measuring commercial impact
• Builder mentality, enjoys getting hands on with tools, data, workflows, and automation
• Commercially minded, focused on generating meaningful sales conversations, opportunities, and pipeline
• Naturally curious about buyer behaviour, market dynamics, and emerging technologies
• Analytical and evidence driven, with strong attention to research quality and accuracy
• Experimentation focused, comfortable testing ideas and learning from results
• Collaborative and confident working directly with Sales and cross functional teams
• Self starter who takes ownership and thrives in a fast paced environment
• Excited by the potential of AI, automation, and connected data to transform go to market strategies
• Experience with Salesforce, Marketo, Demandbase, Goldcast, or Qualified
• Familiarity with sales engagement platforms and outbound sequencing tools
• Experience with APIs, webhooks, SQL, or data integrations
• Experience connecting outbound, ABM, paid media, and lifecycle marketing programmes
• Familiarity with data governance and research quality controls