Sales Development Representative - MedSpa

Phorest is seeking a Sales Development Representative to build its presence in the North American medspa market. The role researches and engages prospective medspas, qualifies sales opportunities, books meetings, represents Phorest at industry events, and collaborates with Sales, Marketing, and Partnerships to develop effective outreach.

Responsibilities:

• Research and identify established, multi-provider medspas that align with Phorest's ideal customer profile
• Build and manage a pipeline of potential customers through proactive outreach across phone, email, LinkedIn, and other relevant channels
• Start meaningful conversations with medspa owners, operators, and practice leaders, understanding their needs and introducing the value of Phorest
• Qualify potential opportunities and schedule high-quality meetings for our Account Executives
• Work closely with the Sales team to ensure a smooth transition from initial outreach to sales conversations
• Develop and execute personalized outreach strategies for priority medspa accounts and regions
• Partner with Marketing to support targeted campaigns, Account-Based Marketing (ABM) initiatives, gifting programs, and events
• Follow up with prospects from medspa conferences, webinars, and partner activities, turning initial interest into qualified sales opportunities
• Test different approaches, messaging, and outreach channels to understand what resonates with medspa buyers and improve conversion rates
• Use tools such as Salesforce, Outreach, and LinkedIn Sales Navigator to organize prospecting activity, manage leads, and track progress
• Represent Phorest at medspa conferences, trade shows, partner events, and other industry gatherings across North America
• Connect with medspa owners, operators, and industry partners in person, building relationships and identifying new sales opportunities
• Work closely with Marketing and Sales to support event preparation, on-site engagement, lead generation, and post-event follow-up
• Use insights and conversations from industry events to strengthen prospecting strategies and help shape how we approach the medspa market
• Work closely with our MedSpa Marketing and Sales teams to share insights on lead quality, customer feedback, and campaign performance
• Collaborate with our Partnerships team to engage partner-sourced leads and identify opportunities for warm introductions
• Stay curious about the medspa industry, including market trends, competitors, business models, and the challenges facing medspa owners
• Build strong product knowledge so you can confidently communicate how Phorest helps medspa businesses succeed
• Share what you're learning from conversations with prospects, helping us refine our messaging and improve how we approach the market
• Own your prospecting activity and work toward monthly and quarterly meeting and opportunity creation targets
• Maintain accurate records of outreach, customer interactions, and pipeline activity within our CRM
• Monitor key performance metrics, including outreach activity, response rates, meetings booked, and qualified opportunities generated
• Continuously look for ways to improve your approach, build stronger relationships, and contribute to pipeline growth

Requirements:

• Experience in sales development, prospecting, lead generation, or another customer-facing role where you've demonstrated strong communication and relationship-building skills
• Confidence engaging potential customers through phone, email, and social channels, with the ability to start conversations and build rapport
• A natural curiosity and the ability to quickly learn new products, technologies, and industries
• A proactive, self-starter mentality, with the confidence to take initiative and work independently without needing a fully established playbook
• Resilience and persistence. You're comfortable hearing "no," learning from setbacks, and adapting your approach
• Strong organizational skills, with the ability to manage multiple prospects, priorities, and follow-up activities
• A willingness to experiment with new outreach strategies, test messaging, and use feedback and data to improve results
• Familiarity with CRM or sales engagement tools such as Salesforce, Outreach, LinkedIn Sales Navigator, or similar platforms
• Excellent written and verbal communication skills, with the ability to engage professionally and confidently with business owners and decision-makers
• A collaborative mindset, with the ability to work closely with Sales, Marketing, and Partnerships teams toward shared goals
• Experience in SaaS, B2B technology sales, or a startup or high-growth business environment
• Knowledge of the medspa, medical aesthetics, skincare, beauty, or wellness industries
• Experience engaging small and medium-sized business owners or multi-location operators
• Familiarity with Account-Based Marketing (ABM), personalized outbound campaigns, or event-driven lead generation
• Experience using AI-powered sales tools or automation to improve prospect research, personalize outreach, and streamline workflows