Lifecycle Marketing & Communications Manager

Davis Phinney Foundation seeks a Lifecycle Marketing & Communications Manager to build audience journeys and lifecycle communications that deepen engagement and support its mission. The role leads marketing strategy and integrated campaigns for fundraising initiatives, newsletters, donor stewardship, and the annual report, using performance insights to improve communications.

Responsibilities:

• Lead marketing and communications strategy for key fundraising campaigns, including mid-year, year-end, and other priority giving initiatives
• Work closely with development to translate fundraising priorities into clear, compelling, audience-focused communications
• Develop campaign concepts, messaging, audience approaches, calls to action, and the content needed to execute campaigns across email, web, landing pages, social, stewardship, and other channels
• Lead donor stewardship and impact communications, including communications and storytelling for the Foundation’s annual report
• Lead strategy, planning, and content development for the Foundation’s regular constituent newsletter
• Develop newsletter themes, story selection, messaging, calls to action, and editorial flow
• Identify and develop compelling donor, constituent, and program stories that demonstrate the impact of the Foundation’s work
• Partner with programs, development, and other teams to turn organizational priorities and information into clear, compelling, audience-centered content
• Maintain a consistent voice and messaging approach across donor and constituent communications
• Develop and strengthen communications that welcome, engage, retain, and re-engage constituents and build deeper relationships with DPF over time
• Consider the full constituent communications journey when planning messaging and campaigns
• Identify opportunities to improve engagement, conversion pathways, and donor retention through stronger communications
• Recommend messaging and content approaches based on audience needs, behaviors, interests, and relationship with DPF
• Partner with marketing operations on audience segmentation, automation, tracking, and reporting
• Lead donor and constituent communications campaigns from planning through execution and evaluation
• Manage timelines and coordinate inputs, reviews, approvals, and deliverables across teams
• Establish appropriate goals and success measures, monitor campaign and engagement performance, and use results to improve messaging, content, cadence, audience strategy, and calls to action
• Partner with marketing operations on reporting and technical campaign execution
• Own the development and execution of integrated marketing plans for the Foundation's key fundraising initiatives, including the year-end campaign, mid-year campaign, Make-A-Will Month, DAF Day, and other fundraising-focused campaigns
• Develop campaign strategies, messaging frameworks, audience segmentation, communication calendars, and channel plans across email, social media, print, web, and other relevant channels
• Own the marketing communications strategy, content development, and cross-functional coordination for the Foundation's annual report
• Manage multiple campaign timelines, priorities, deliverables, and stakeholder relationships to ensure marketing initiatives are executed effectively
• Evaluate campaign performance and engagement results, identify opportunities for improvement, and apply insights to future campaigns

Requirements:

• Excellent written and verbal communication skills, with the ability to convey complex information clearly and effectively to diverse audiences
• Ability to think strategically, take ownership of initiatives, and follow through on execution
• Strong organizational skills, attention to detail, and a reliable approach to managing competing priorities and deadlines
• Sound judgment and ability to make independent decisions, seek input when appropriate, and navigate competing perspectives
• Ability to build effective working relationships across departments, collaborate constructively, and incorporate stakeholder feedback
• Creative and curious mindset, with the ability to identify opportunities, ask thoughtful questions, and recommend new approaches
• Proactive, adaptable, and resourceful approach to work, with the ability to take initiative and navigate ambiguity
• 5+ years of progressively responsible experience in marketing communications, donor communications, fundraising communications, content marketing, constituent engagement, lifecycle marketing, or a related field
• Exceptional writing and editing skills, with demonstrated experience creating compelling content for different audiences, channels, and objectives
• Experience developing communications strategy and executing that strategy through hands-on content development
• Experience planning and managing integrated communications or marketing campaigns from concept through completion
• Strong understanding of audience needs, messaging, storytelling, and calls to action
• Experience with email marketing, newsletters, and digital communications
• Strong project management skills and the ability to manage multiple campaigns and priorities at once
• Comfort using performance data to improve communications
• Strong cross-functional collaboration skills
• Experience in a nonprofit or mission-driven organization is helpful but not required