Prospect, educate, qualify, and develop Target Accounts to create sales-ready leads and opportunities.
Utilize a variety of tools for discovery, research, and initiation of outbound calling and email campaigns to Target Accounts.
Research executive contact information for target prospects using Google, LinkedIn, Zoom Info, Salesforce, and other related software & services.
Consistently and continuously generate a high volume of prospect engagement activity by following a defined research, profiling and prospecting strategy.
Relevantly, clearly, and concisely communicate general product value and marketplace differentiation to buyer personas of all types.
Nurture prospects along the buyer’s journey. Achieve front-end sales KPI quotas to progress prospects from identification to qualification.
Efficiently and effectively counter top of the funnel objections, prospecting, cold calling, as well as have excellent interpersonal and technical skills.
Schedule business appointments on sales consultant’s calendar after qualifying prospects and logging activities in Salesforce.
Proactively establish relationships with internal sales teams.

Bachelor’s degree and a minimum of 1 year of experience in business development, inside sales, lead generation or recruitment.
Strong communications skills. Able to concisely articulate verbal & written messages derived from provided sales training on sales process, sales messaging, and unique differentiators.
Strong discovery and active listening skills required.
Experience with Salesforce or related CRM and LinkedIn strongly preferred.
Comfort level with prospecting and "cold calling" potential clients and customers (through multiple channels: voice, e-mail, social media etc.)
Proven success setting appointments with the C-Suite, VPs, Directors, and other key decision makers.
Continuous Learning
Actively identify new areas for learning; regularly create and take advantage of learning opportunities; apply newly gained knowledge and skill on the job to enhance productivity and performance.
Highly accountable, no drama and committed to doing whatever it takes to achieve desired results.

Business Development Representative – Sales Lead Generation

Key skills