Develop and implement comprehensive Digital PR strategies to increase brand visibility, build links, and enhance our clients online reputation
Identify relevant media outlets, journalists, bloggers, and influencers to pitch our stories and secure media coverage
Build and maintain strong relationships with clients, media contacts, and industry influencers to secure ongoing coverage and partnerships
Analyze Digital PR performance metrics and prepare monthly reports to track the effectiveness of campaigns and identify areas for improvement
Manage budgets, timelines, and resources effectively to ensure the successful execution of Digital PR initiatives
Review our client’s websites to find creative angles to pitch
Build and maintain relationships with journalists
Maintain a database of sites and journalists to target
Develop content ideas and ensure content is delivered on time
Create compelling press releases, pitches and other Digital PR materials to effectively communicate key messages and campaigns.

Minimum of 2 years of experience in Digital PR
Proven track record of developing and executing successful Digital PR campaigns
Strong network of media contacts and industry influencers
Excellent communication and interpersonal skills, with the ability to build and maintain relationships with clients and media contacts
Strategic thinker with a results-oriented mindset
Proficiency in analyzing and interpreting Digital PR performance metrics
Experience managing budgets, timelines, and resources effectively
Strong written and verbal communication skills, including pitching/PR (creating a buzz around content you are looking to promote), coming up with creative ideas and writing press releases and blog posts

Senior Digital PR Manager

Key skills