Marketing Specialist, Content and Organic Marketing
Washington, United States of America
Full Time
3 hours ago
No Visa Sponsorship
Key skills
AnalyticsLeadershipPhotoshopCommunication
About this role
Role Overview
Spearhead content and organic marketing efforts for Jebwa in the fashion industry
Collaborate with internal and external partners on planning, scoping and execution of organic social campaigns across platforms
Responsible for daily content publishing across all active organic channels, supporting Customer Care with community management
Support sourcing of UGC content for marketing channels including social, site, and email
Deliver monthly social reporting dashboards and campaign recaps including performance metrics, trends, competitive landscape and opportunities
Maintain knowledge of tools and practices, monitoring competitors and other social media leaders
Collaborate with internal teams to develop and execute integrated creative ideas, plans and strategies
Lead ideation, strategy and promotion of content assets for outreach (blog posts, videos, contests, etc.)
Monitor and report on campaign goals and draft summary performance reports
Present to senior leadership regularly on key business metrics and progress to goals
Requirements
3+ years of in-house marketing experience and/or digital agency in content and social media marketing
Rigorously analytical and data-driven, advanced quantitative skills; obsessed over the impact of your campaigns
Positive and productive communication skills (written & verbal)
Impeccable attention to detail paired with experience supporting high volume of simultaneous projects at scale, often in different stages of planning and execution
Proficiency with online analytics platforms & social media publishing tools both native & third party (i.e. Curalate, Sprout, Khoros, Sprinklr, Dash Hudson, Facebook Ads Manager, etc.)
Experience writing copy and ability to execute minor social asset editing (cropping or editing stills and video, creating Instagram Stories, etc.)
Startup minded, positive, hands-on attitude and nimble
Nice-to-have's Previous experience in fashion or luxury industry
Photography and video editing experience; familiarity with photo editing tools, e.g. Photoshop.