Create case studies, testimonials, and video content in partnership with content, design, and product marketing teams.
Develop ways to deepen customer engagement and drive loyalty, such as reference programs, customer councils, and speaker opportunities.
Partner with the events team to highlight customer voices at industry events and webinars. Support community-building efforts that foster peer-to-peer learning among customers.
Gather insights through interviews, surveys, and events to inform product development, messaging, and marketing strategy. Act as the internal champion for customer perspectives.
Work closely with GTM, Product, and Success teams to align on shared goals, coordinate outreach, and ensure consistent messaging across touch points.
Define KPIs, track performance of customer marketing efforts, and iterate based on data and feedback.
Requirements
6+ years in customer marketing, product marketing, or growth marketing roles, with demonstrated experience in startup or developer-focused environments
Proven track record building customer advocacy programs for technical audiences or early-stage companies
Exceptional ability to craft technical narratives that resonate with developers while demonstrating business value
Experience producing diverse content formats (written case studies, video testimonials, technical blog posts, social content)
Talent for making complex technical concepts accessible and compelling across different audiences
Comfort engaging with technical audiences and understanding developer workflows, tools, and priorities
Ability to build authentic relationships with founders and engineering leaders
Thrives in fast-paced, ambiguous environments where you need to build programs from scratch.
Benefits
Competitive compensation package, including equity.
Inclusive Healthcare Package.
Learn and Grow
we provide mentorship and send you to events that help you build your network and skills.
Flexible Time Off.
We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.