Conduct keyword research and analysis to identify opportunities for optimization and growth
Develop and implement on-page and off-page SEO strategies to improve organic search rankings
Analyze website performance using tools like Google Analytics, SEMrush, and Ahrefs to produce insightful reports
Collaborate with content creators to produce high-quality, optimized content that meets SEO best practices
Stay up-to-date with the latest SEO trends and algorithm updates to ensure strategies are cutting-edge
Monitor and report on competitors' strategies, providing recommendations for improvement
Assist in troubleshooting technical SEO issues to improve website performance
Participate in cross-functional team meetings to align SEO efforts with broader marketing initiatives

1+ years of experience in SEO or digital marketing highly preferred
General understanding of search engine algorithms and ranking methods
Experience with SEO tools like Google Analytics, Google Search Console, SEMrush, Moz, or Ahrefs
Basic knowledge of HTML, CSS, and JavaScript is a plus
Excellent analytical skills and ability to interpret data to inform strategies
Strong written and verbal communication skills
A proactive attitude with a passion for keeping up with the latest digital marketing trends
The ability to manage multiple projects and meet deadlines in a fast-paced environment
Experience in working with CMS platforms like WordPress highly preferred

SEO Specialist, Legal Marketing

Key skills