Senior Customer, Social Media Marketer

Role Overview

• Build and scale Eve's customer advocacy program, transforming satisfied users into visible champions through case studies, testimonials, video content, and referrals
• Own and grow Eve's social media presence on Instagram, Facebook, TikTok, and LinkedIn with content by plaintiff lawyers, for plaintiff lawyers that regularly resonates with our target audience
• Source 20+ pieces of customer content per quarter across formats — video testimonials, case studies, social posts, webinar speakers, and co-marketing opportunities
• Create a signature customer awards program that generates earned media, social proof, and amplification opportunities
• Develop scalable systems for identifying, recruiting, and activating referenceable customers while ensuring seamless handoffs to Sales and Customer Success
• Design social content strategies that elevate customer voices, showcase their wins, and position Eve customers as the most innovative plaintiff attorneys in the country
• Track and report on pipeline influence, advocacy participation, social media growth, content production, and referral conversions
• Partner with Marketing, Customer Success, and Sales to equip teams with customer stories and advocacy assets that accelerate pipeline and retention

Requirements

• A combined 7+ years of experience in customer marketing and social media marketing in high-growth B2B SaaS or environments (legal industry experience strongly preferred)
• Proven track record building customer advocacy programs that generated measurable pipeline impact ($5M+ influenced pipeline)
• Demonstrated success growing social media presence by orders of magnitude within 12 months
• Strong background in customer storytelling through video testimonials, case studies, webinars, and social content
• Creative eye for social content that feels authentic, scroll-stopping, and differentiated from typical B2B SaaS marketing
• Experience working cross-functionally with Customer Success, Sales, Product, and Marketing teams
• Analytical mindset with ability to track pipeline influence, measure social engagement, and demonstrate clear ROI
• Exceptional relationship-building skills with ability to develop trusted partnerships with customers from paralegals to managing partners
• A builder's mindset — capable of both executing independently and shaping long-term vision for customer advocacy and social strategy

Benefits

💰 Competitive Salary & Equity 💹 401(k) Program with Employer Matching ⚕️ Health, Dental, Vision and Life Insurance 🩼 Short Term and Long Term Disability 🚗 Commuter Benefits 🧑‍💻 Autonomous Work Environment 🖥️ Office Setup Reimbursement 🏝 Flexible Time Off (FTO) + Holidays 🚀 Quarterly Team Gatherings 🥪 In office Perks