This position will be responsible for supporting our customer communications reach the market successfully and monitoring our internal processes and platforms.
Support deployment of email communications to our audiences using Marketo, ensuring all content adheres to brand guidelines and compliance standards through thorough quality assurance editing.
Support new Marketo programs with proper acquisition and membership statuses.
Document processes to keep them up to date, support the team in driving the integration of CRM and/or key processes with our marketing automation platform, Marketo.
Support day-to-day activities enabled by martech and related processes and review that workflows are operating as expected.
Monitor leads in both Marketo and Salesforce from start to finish.
The role will be responsible for reporting on their progress and measuring the success of each campaign.
Perform daily operations within our marketing automation platform. This includes archiving old programs, enforcing naming conventions, and assisting users with email and program creation.
Traffic requests to Creative Services for design needs.
Participates in special projects and performs other duties as required.

Typically 2 to 4 or more years of increasing responsibility in terms of any applicable professional experience.
Demonstrated problem solving capabilities and critical thinking.
Excellent interpersonal skills to manage key stakeholders, including collaboration with marketing and sales colleagues and partners against common goals.
Core Excel Skills: Familiarity with fundamental Excel functions.
Industry Knowledge: Solid understanding of industry practices.
Tool & Process Mastery: High proficiency in utilizing relevant tools, systems, and procedures.
Organizational & Problem-Solving Prowess: Excellent planning, organizational, decision-making, and analytical skills, with a proven ability to multitask effectively.
Effective Communication: Strong verbal, written, and presentation skills, including the ability to manage conflict and convey difficult information.
Partnership & Resolution: Demonstrated ability to build strong internal and emerging external partnerships to resolve complex issues.

Marketing Communication Specialist

Key skills