Lead the strategy, execution, and performance of Sales Enrollment & Messaging to accelerate provider onboarding, reduce activation friction, and strengthen commercial growth outcomes
Oversee enrollment operations across all segments, ensuring efficient processing, compliance adherence, and a consistent, high-quality provider onboarding experience
Drive messaging strategy, governance, and delivery across provider communications to support activation, compliance clarity, and ongoing provider engagement
Partner closely with Sales leadership to align enrollment and messaging workflows to commercial priorities, growth initiatives, and provider re-engagement strategies
Collaborate with Training, Quality, Certification, Compliance, Risk, Legal, and Product to integrate requirements, insights, and readiness updates into provider-facing content and activation workflows
Maintain operational rigor through KPIs, dashboards, reporting, and data insights to identify trends, performance gaps, root-cause drivers, and opportunities for continuous improvement
Lead process optimization and workflow modernization efforts to streamline enrollment processes, improve accuracy, enhance turnaround times, and support scalable operations
Ensure compliance with internal governance requirements across all enrollment and messaging workflows
Direct the development of provider communications, updates, and campaigns that deliver clear, concise, compliant guidance aligned with business objectives
Champion a frictionless provider experience by identifying barriers to activation, reducing confusion, and strengthening readiness at every step of the provider lifecycle
Lead and develop high-performing teams across Enrollment and Messaging, fostering accountability, operational excellence, and cross-functional collaboration
Represent Enrollment & Messaging in strategic forums, H&W initiatives, and cross-functional workstreams that impact provider onboarding, activation, and engagement
Support initiatives that modernize systems, automation, workflows, and provider experience across the Enrollment and Messaging ecosystem
Lead special projects and perform other duties as assigned
Requirements
Bachelor’s Degree or 5 years of equivalent work experience in Financial Services
Minimum of 5+ years of experience in a commercial, operational, or customer-facing leadership role
Demonstrated experience leading teams and influencing stakeholders across a matrixed environment
Strong proficiency in the use of Salesforce CRM to drive account management and sales productivity
Expertise in process improvement, communication strategy, or operational workflows
Strong analytical and strategic thinking skills
Proficiency in Microsoft Office applications including Excel, Word, and PowerPoint
Ability to travel up to 20%
Ability and flexibility to travel for business as required