drives marketing strategy and execution for Exact Sciences’ multi-cancer screening test in health systems
leads development of positioning, messaging, and resources that create differentiation for Cancerguard among C
and D-suite health system leaders
guides segmentation and targeting activities
collaborates with field leaders and account managers to drive execution
establishes and measure KPIs to gauge effectiveness of key initiatives
cultivates and synthesizes market and customer insights to ensure in-depth, real-time understanding of drivers and barriers to test adoption
partners closely with cross-functional stakeholders to develop, design, execute, assess, and refine initiatives in the health system channel

A Bachelor's degree in marketing, business, science or related field.
8+ years of progressively responsible experience within marketing, sales or related function.
Demonstrated success with assimilating data/publications into compelling commercial messages.
Knowledge of cancer diagnostics, molecular diagnostics, or preventive health markets.
Relationships with Health Systems, Managed Markets and KOLs preferred.
Applicants must be currently authorized to work in country where work will be performed on a full or part-time basis.
Demonstrated ability to perform the Essential Duties of the position with or without accommodation.

paid time off (including days for vacation, holidays, volunteering, and personal time)
paid leave for parents and caregivers
a retirement savings plan
wellness support
health benefits including medical, prescription drug, dental, and vision coverage

Principal Health Systems Marketing Director

Key skills