Lead the creation and distribution of high-quality digital content by incorporating AI, ensuring consistency across all platforms.
Own the BPC brand experience across all things digital: LinkedIn, BPC Website, Email Campaign Management, and Digital Newsletters.
Manage subcontractors (copywriters, graphic designers, video editors) to produce assets on time and to a high standard.
Create a content distribution plan across our channels: LinkedIn, YouTube, BPC’s website, email newsletters, and internal channels.
Work collaboratively with internal teams to co-create content surrounding our micro-vertical focus areas, and distribute effectively across various audiences.
Oversee the design and execution of marketing materials, ensuring a high standard of visual and written content.
Analyze content performance across platforms and optimize strategies for maximum impact.
Stay up-to-date with digital marketing trends and recommend new ideas or platforms to improve reach and engagement.
Making B2B ERP content digestible, interesting, and dare we say, fun! Boldness is welcome.
Requirements
3+ years of experience in digital marketing, content creation, or related roles.
Strong copywriting, content creation, and web design experience.
Strong aptitude towards AI and leveraging it within your role across all channels and content (without sacrificing quality).
Experience managing subcontractors and overseeing multi-platform content distribution.
Excellent design sensibility and ability to maintain high visual and creative standards.
Ability to "figure things out" and solve problems creatively with minimal guidance.
Familiarity with platforms like LinkedIn, YouTube, and content management systems (CMS).
Strong communication and project management skills.
Entrepreneurial attitude
someone who's excited to create systems and structure. This is a "builder" role.