ensures flawless execution of store level sales and promotion plans with customer retailers in assigned territory
masters retail execution plans by driving incremental sales
implementing and maintaining best-in-class promotional and merchandising strategies
ensuring 100% distribution on authorized Hershey items across all classes of trade
consultative business partnering
customer relationship development and management
building and maintaining consultative business relationships with customer Key Decision Makers (KDMs)
partnering and collaborating with KDMs to develop and execute action plans to increase sales
leveraging strategic relationships with KDMs to influence and negotiate customers’ assistance in the merchandising of Hershey products
obtaining and analyzing relevant store, product, and market data and leveraging trends and analytics to build the business
utilizing and completing pre-call planning methods and other company tools
reviewing and making recommendations to modify routes that maximize business efficiencies for all sales calls within territory
solving problems by analyzing information, utilizing consumer trends and customer insights to guide decision making and influence others to act
engaging in forward selling via consultative sales techniques using provided data sources, technology, processes and procedures
maximizing sales and display opportunities by conducting store walk-throughs and gaining commitment by KDMs on successful outcomes
tailoring strategies to influence KDMs to order additional products to increase incremental sales
achieving all merchandising objectives executing customer specific promotional plans to the sales floor using forward selling
partnering at store level to effectively build, maintain and execute product on the sales floor
Requirements
GED or HS Diploma
2-year Associate/Community College degree required OR 3 years of previous sales experience
Bachelor's degree strongly preferred
Must have a valid US state issued driver’s license
Must reside or be willing to commute within territory boundaries
Must be able to drive to make multiple sales calls on a daily basis
Must be able to lift 10-60 lbs. on a regular basis with or without reasonable accommodations
Must be able to bend, kneel, stoop down and demonstrate manual dexterity on a frequent basis with or without reasonable accommodations
Occasionally climb ladders
Occasionally use equipment such as crushing balers, handheld electric trucks
Must be able to use tablet and other wireless technology; some roles will require an intermediate level of computer skills with the Microsoft Office products
Must have daily access to wireless internet
Must have flexibility and adaptability to changes in territory coverage
Occasional weekend work may be required during peak seasons and select territories may require occasional overnight stays.